Revista Latina de Comunicacion Social
Scope & Guideline
Exploring New Frontiers in Communication Excellence
Introduction
Aims and Scopes
- Digital Communication and Social Media Analysis:
The journal emphasizes research on how social media platforms influence communication strategies, public opinion, and social interactions, particularly among youth and marginalized communities. - Media Representation and Identity:
A core focus area involves analyzing how various media forms represent cultural, gender, and social identities, exploring themes such as gender diversity, disability, and cultural narratives. - Political Communication and Disinformation:
The journal frequently examines the dynamics of political communication, including the effects of disinformation and the role of media in shaping political narratives and public engagement. - Health Communication:
The journal addresses health communication strategies, particularly in the context of public health crises like the COVID-19 pandemic, highlighting media's role in health education and misinformation. - Innovation in Journalism and Media Practices:
Revista Latina de Comunicacion Social explores the evolving landscape of journalism, focusing on the integration of new technologies, such as artificial intelligence and gamification, into media practices. - Cultural Studies and Media Literacy:
The journal promotes research that enhances understanding of media literacy, critical thinking, and the role of audiovisual narratives in shaping cultural perceptions.
Trending and Emerging
- Digital Activism and Social Movements:
Recent publications increasingly focus on the role of social media in mobilizing social movements and political activism, particularly relating to youth engagement and social justice issues. - Disinformation and Media Literacy:
There is a notable rise in research addressing disinformation, particularly in political contexts, and the importance of media literacy as a countermeasure, underscoring the journal's commitment to fostering informed public discourse. - Health Communication in Crisis Contexts:
The journal has expanded its scope to include health communication strategies during crises, particularly during the COVID-19 pandemic, reflecting the urgent need for effective public health messaging. - Neurocommunication and Consumer Behavior:
Emerging themes around neurocommunication and its applications in marketing and media have gained prominence, indicating a growing interest in the psychological aspects of communication. - Transmedia Storytelling and Engagement:
There is an increasing focus on transmedia storytelling as a method for engaging audiences across platforms, highlighting the evolution of narrative strategies in contemporary media. - Gender and Diversity in Media Representation:
The journal has placed greater emphasis on issues of gender and diversity in media, reflecting broader societal conversations about representation and inclusivity in communication.
Declining or Waning
- Traditional Journalism Practices:
There appears to be a waning focus on conventional journalism practices as the journal shifts towards exploring digital and hybrid models of communication, possibly indicating a response to the changing media landscape. - Environmental Communication:
Although previously a topic of interest, research specifically focused on environmental communication has become less frequent, suggesting a decline in emphasis on this critical area despite its global relevance. - Crisis Communication Models:
Research centered on traditional crisis communication frameworks has seen a decrease, as newer approaches that incorporate digital engagement and social media dynamics gain traction. - Local Journalism Impact Studies:
The exploration of local journalism's impact has diminished, possibly overshadowed by broader discussions on digital journalism and global media trends, indicating a shift in research priorities.
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