Eurasian Business Review
Scope & Guideline
Unveiling Cutting-Edge Research in Business Practices
Introduction
Aims and Scopes
- Innovation and Firm Performance:
The journal focuses on understanding how different forms of innovation, including product, process, and organizational innovation, influence firm performance across various industries and contexts. - Governance and Corporate Strategy:
There is a consistent emphasis on the impact of governance structures, ownership types, and corporate strategies, particularly in relation to family-owned businesses, MNEs, and their influence on innovation and performance. - Economic and Institutional Contexts:
Research often examines the role of economic and institutional environments in shaping business practices, particularly in transition economies and emerging markets. - Digital Transformation and Technology:
The journal highlights the significance of digital transformation and technology adoption, including the effects of AI, digital finance, and social media on business outcomes. - Sustainability and ESG Factors:
A key scope involves exploring the intersection of sustainability, corporate social responsibility (CSR), and environmental, social, and governance (ESG) criteria in business decision-making and performance.
Trending and Emerging
- Impact of Digital Transformation:
The rising focus on how digital transformation affects firms' performance, especially in the context of the COVID-19 pandemic, indicates a growing interest in understanding digital strategies and their implications for competitiveness. - Sustainability and Corporate Governance:
There is an increasing trend towards integrating sustainability and governance within corporate strategies, as reflected by studies on ESG, corporate philanthropy, and their impact on firm performance. - Innovation in Crisis Conditions:
Research examining how firms innovate during crises, such as the COVID-19 pandemic, is gaining traction, highlighting resilience and adaptability in business strategies. - Social Media Influence on Business:
The role of social media, particularly the impact of CEO communications on stock performance and corporate reputation, has emerged as a significant area of interest. - Cross-Country Comparisons and Global Perspectives:
A growing trend towards comparative studies across different countries and regions reflects an interest in understanding how local contexts influence global business practices and innovation dynamics.
Declining or Waning
- Traditional Economic Theories:
Research grounded in classical economic theories, such as simple supply-demand models, seems to be less prevalent, as contemporary studies increasingly focus on complex interactions in innovation and firm performance. - Generalized Financial Performance Metrics:
There is a noticeable reduction in studies that rely solely on traditional financial performance metrics without incorporating broader indicators of company health, such as ESG performance or innovation outcomes. - Sector-Specific Analyses:
The focus on specific sectors, particularly traditional manufacturing without a lens on innovation or digitalization, appears to have diminished, reflecting a broader interest in cross-sectoral studies that emphasize interconnectedness. - Purely Qualitative Studies:
The journal has shifted towards more quantitative and empirical methodologies, leading to a decline in the publication of purely qualitative research that does not employ statistical analysis or empirical validation.
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