International Journal of Mobile Communications
Scope & Guideline
Innovating the Landscape of Mobile Technologies
Introduction
Aims and Scopes
- Mobile Technology Adoption and Usage:
The journal frequently explores factors influencing the adoption and continuous usage of mobile technologies, including mobile banking, mobile payments, and mobile social media apps. - Consumer Behavior in the Mobile Context:
Research often investigates consumer behaviors, attitudes, and intentions related to mobile applications, services, and advertisements, shedding light on how mobile technologies influence purchasing decisions. - Impact of Mobile Technologies on Society:
Papers address the broader societal implications of mobile technologies, such as their effects on social interactions, mental health, and economic behaviors during events like the COVID-19 pandemic. - Technological Innovations and Applications:
The journal covers advancements in mobile technology, including the development and performance of mobile applications, 5G systems, and the integration of AI and blockchain in mobile services. - Cross-Cultural Studies in Mobile Communications:
The journal features comparative studies across different cultural contexts, highlighting how cultural factors shape mobile technology usage and communication practices.
Trending and Emerging
- Mobile Health and Telemedicine:
There is an increasing emphasis on mobile health solutions and telemedicine, particularly as they relate to user adoption during health crises like the COVID-19 pandemic. - Social Media and Emotional Well-being:
Recent studies are exploring the impact of social media on users' emotional states, including feelings of loneliness and envy, indicating a growing interest in the psychological effects of mobile technology. - E-commerce and Mobile Payment Innovations:
Research on mobile payment systems and their integration into everyday commerce is on the rise, driven by advancements in technology and changing consumer behaviors. - Augmented and Virtual Reality in Mobile Applications:
The application of AR and VR technologies in mobile contexts is gaining traction, reflecting broader trends in immersive experiences and user engagement. - Privacy and Security in Mobile Communications:
As concerns over data privacy grow, there is a significant increase in research addressing security measures and user trust in mobile applications.
Declining or Waning
- Basic Mobile Communication Technologies:
As the field evolves, there appears to be a waning interest in the fundamental aspects of mobile communication technologies, with a shift towards more applied and user-centered research. - Traditional Marketing Strategies in Mobile Contexts:
Research related to conventional marketing strategies in mobile settings is becoming less prominent, as the focus shifts towards understanding consumer behavior and experience in a digital-first environment. - Static User Interfaces and Usability Studies:
There seems to be a decline in studies focusing solely on static usability assessments of mobile applications, with more emphasis on dynamic user interactions and emotional responses.
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