International Journal of Online Marketing

metrics 2024

Advancing Research in the Digital Marketing Sphere

Introduction

The International Journal of Online Marketing, published by IGI Global, is a leading academic journal dedicated to advancing the field of digital marketing through rigorous research and innovative practices. With an ISSN of 2156-1753 and an E-ISSN of 2156-1745, this journal serves as a vital resource for researchers, professionals, and students interested in the rapidly evolving landscape of online marketing strategies, consumer behavior, and digital engagement. Although this journal does not currently offer open access options, it remains committed to providing high-quality and impactful articles that contribute to the academic discourse in marketing. Housed in Hershey, Pennsylvania, the journal plays an essential role in bridging the gap between theory and practice, encouraging contributions that reflect the latest trends and technologies in the digital marketing space. By disseminating valuable insights and empirical studies, the International Journal of Online Marketing aims to empower its audience to effectively navigate and leverage the complexities of online marketing in today's digital economy.

Metrics 2024

SCIMAGO Journal Rank-
Journal Impact Factor1.10
Journal Impact Factor (5 years)0.80
H-Index-
Journal IF Without Self1.10
Eigen Factor0.00
Normal Eigen Factor0.02
Influence0.11
Immediacy Index-
Cited Half Life3.90
Citing Half Life-
JCI0.23
Total Documents-
WOS Total Citations116
SCIMAGO Total Citations-
SCIMAGO SELF Citations-
Scopus Journal Rank-
Cites / Document (2 Years)-
Cites / Document (3 Years)-
Cites / Document (4 Years)-

Metrics History

Rank 2024

IF (Web Of Science)

BUSINESS
Rank 236/302
Percentile 22.00
Quartile Q4

JCI (Web Of Science)

BUSINESS
Rank 237/302
Percentile 21.52
Quartile Q4

Quartile History

Similar Journals

PSYCHOLOGY & MARKETING

Transforming Theories into Marketing Success
Publisher: WILEYISSN: 0742-6046Frequency: 12 issues/year

PSYCHOLOGY & MARKETING, published by WILEY, is a premier academic journal that occupies a vital space at the intersection of psychological principles and marketing strategies. Since its inception in 1984, this esteemed journal has evolved to remain at the forefront of research across both fields, with an impressive H-index reflecting its substantial influence. Recognized as a Q1 publication in both Applied Psychology and Marketing, it ranks 16th among 249 journals in Psychology and 27th among 210 in Marketing, placing it in the top percentiles of both disciplines. Aimed at fostering scholarly dialogue, PSYCHOLOGY & MARKETING serves as a platform for innovative research that informs both theory and practice, making it essential reading for researchers, professionals, and students alike. Although it does not currently offer Open Access, the journal maintains a commitment to disseminating cutting-edge insights that explore consumer behavior, decision-making processes, and marketing effectiveness.

Journal of Strategic Marketing

Driving Strategic Marketing Forward with Rigorous Research
Publisher: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTDISSN: 0965-254XFrequency: 7 issues/year

Journal of Strategic Marketing is a key academic publication dedicated to advancing the field of marketing by bridging it with strategic management practices. Published by Routledge Journals, Taylor & Francis Ltd, this esteemed journal boasts an impressive impact factor, positioning itself within the Q2 category in Marketing and Q1 category in Strategy and Management, reflecting its significant contributions to the field. The journal, ISSN 0965-254X and E-ISSN 1466-4488, serves as a platform for high-quality research from its inception in 1984, with a consistent publication record from 1993 to 2024. Its robust standing in academic circles is further evidenced by its Scopus rankings, where it holds the remarkable 72nd rank out of 478 in Strategy and Management and 39th out of 210 in Marketing, placing it in the 85th and 81st percentiles, respectively. With its informative papers and rigorous research methodologies, the Journal of Strategic Marketing is essential for scholars, professionals, and students seeking to enhance their understanding and practice of marketing within a strategic context. Additionally, while it does not currently offer Open Access options, its subscription model ensures that quality content remains accessible to its audience.

JOURNAL OF MARKETING

Shaping Marketing Strategies with Scholarly Excellence.
Publisher: SAGE PUBLICATIONS INCISSN: 0022-2429Frequency: 6 issues/year

JOURNAL OF MARKETING, published by SAGE PUBLICATIONS INC, stands as a cornerstone in the fields of marketing, business, and econometrics. With a rich history dating back to 1969 and ongoing innovative research until 2024, this journal has continuously evolved to address the dynamic challenges and trends in marketing disciplines. Renowned for its scholarly rigor, the journal ranks in the Q1 category for Business and International Management, Economics and Econometrics, as well as Marketing, making it a prime outlet for impactful research in these domains. The JOURNAL OF MARKETING boasts impressive Scopus rankings, positioned in the top 1% of its category, reflecting its significant influence and reach within the academic community. While it is not an open access publication, it provides a platform for researchers, professionals, and students alike to engage with cutting-edge studies that shape marketing strategies and theories worldwide. Its comprehensive scope makes it essential reading for anyone looking to deepen their understanding of contemporary marketing practices.

Retail and Marketing Review

Fostering Innovation in the Retail Sector.
Publisher: MC CANTISSN: 2708-3209Frequency: 2 issues/year

Welcome to the Retail and Marketing Review, a pivotal journal dedicated to advancing the fields of retail and marketing research. Published by MC CANT and affiliated with the University of South Africa's Department of Marketing and Retail Management, this journal aims to disseminate high-quality research that explores contemporary issues and innovative practices in the retail and marketing landscapes, particularly in the South African context. With an emphasis on accessibility, the Retail and Marketing Review offers open access to its scholarly articles, making it a valuable resource for researchers, professionals, and students alike. As the retail sector continues to evolve, this journal plays a crucial role in providing a platform for the exchange of knowledge and best practices, ultimately contributing to the growth and development of marketing theories and applications. Join us in exploring the latest trends, research findings, and insights that shape the future of retail and marketing.

Journal of Internet Commerce

Advancing Knowledge in Digital Commerce Dynamics
Publisher: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTDISSN: 1533-2861Frequency: 4 issues/year

The Journal of Internet Commerce is a premier academic publication that plays a pivotal role in bridging the gap between technology and commerce, making it an essential resource for researchers, professionals, and students alike. Published by Routledge Journals, Taylor & Francis Ltd, this journal specializes in the fields of Human-Computer Interaction and Management of Technology and Innovation. With an impressive Q1 ranking in both categories and a strong Scopus ranking, it is recognized for its significant contributions, with positions of 17th percentile in Human-Computer Interaction and 39th percentile in Management of Technology and Innovation. The journal has been continuously published since 2002 and is committed to exploring the evolving landscape of internet commerce through rigorous research, case studies, and theoretical discussions. Although it does not offer open access options, the journal's high impact factor emphasizes its value in the academic community. The Journal of Internet Commerce is indispensable for those looking to stay at the forefront of high-impact research in digital commerce strategies and interactions.

MARKETING SCIENCE

Navigating the Future of Marketing and Management
Publisher: INFORMSISSN: 0732-2399Frequency: 6 issues/year

MARKETING SCIENCE, published by INFORMS, is a leading academic journal in the fields of Business, International Management, Economics, and Marketing. With an impressive Q1 ranking in these disciplines as of 2023, it serves as a cornerstone for researchers and practitioners alike, delivering innovative insights and rigorous analyses that drive effective marketing strategies. Blacklisted in Open Access, this peer-reviewed journal offers valuable content for professionals seeking to remain at the forefront of marketing knowledge and strategy. With convergence years from 1996 to 2024, MARKETING SCIENCE continues to attract high-quality submissions that address contemporary challenges in marketing and consumer behavior, fostering a richer understanding of market dynamics. Its reputable standing is underscored by Scopus rankings, placing it within the top tiers of Business, Management and Accounting, and Marketing, making it an essential resource for any professional or scholar dedicated to advancing the field.

Journal of Marketing Management

Navigating the complexities of marketing and management with expertise.
Publisher: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTDISSN: 0267-257XFrequency: 18 issues/year

Journal of Marketing Management, published by Routledge Journals, Taylor & Francis Ltd, is a leading interdisciplinary journal dedicated to advancing the field of marketing and management. With an impressive history dating back to its establishment in 1985, the journal currently holds a Q1 ranking in both Marketing and Strategy and Management as of 2023, illustrating its vital role in shaping academic discourse and practical applications in these areas. Journal of Marketing Management is uniquely positioned to disseminate groundbreaking research, offering insights that bridge theory and real-world practice, making it essential reading for scholars, industry practitioners, and students alike. Although it is not an open-access journal, it ensures widespread academic reach through various subscription models. The journal emphasizes rigorous research methodologies, innovative marketing strategies, and the dynamic interplay between marketing and management, creating a platform that fosters intellectual debate and exploration of contemporary challenges in the business world.

Journal of Marketing Theory and Practice

Connecting academic rigor with practical marketing solutions.
Publisher: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTDISSN: 1069-6679Frequency: 4 issues/year

Journal of Marketing Theory and Practice is a prestigious academic journal published by Routledge Journals, Taylor & Francis Ltd, dedicated to advancing the field of marketing through rigorous research and innovative theoretical discussions. Renowned for its impact factor and solid placement within the Q2 category of Marketing in 2023, this journal has established itself as a vital resource for professionals, researchers, and scholars alike, ranking 65th among 210 within the Scopus database for Business, Management, and Accounting, thereby signalling its influential role in the field. With a commitment to bridging theory and practice, the journal covers a wide range of topics that address contemporary marketing challenges and trends, making it an essential platform for disseminating cutting-edge insights from 2005 to 2024. Researchers and practitioners seeking to enhance their understanding of marketing dynamics are encouraged to explore the journal's extensive archives and contribute to its ongoing dialogue.

Marketing Intelligence & Planning

Cultivating Ideas for Strategic Marketing Success
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 0263-4503Frequency: 7 issues/year

Marketing Intelligence & Planning is a leading peer-reviewed journal dedicated to the field of marketing, published by Emerald Group Publishing Ltd in the United Kingdom. With a notable impact factor, this journal ranks in the Q2 category of marketing publications, reflecting its high-quality contributions and significance within the discipline. Serving as a platform for innovative research, Marketing Intelligence & Planning explores contemporary themes in marketing intelligence, strategic planning, and the integration of technology in marketing practices. It has consistently contributed to the advancement of knowledge since its inception in 1983, with the converged years extending to 2024. The journal is well-regarded in the academic community, holding a Scopus rank of #52 out of 210 in the Marketing category, placing it within the top 75th percentile. While it does not currently offer open access options, researchers, professionals, and students are encouraged to engage with its rich repository of articles that inform real-world marketing strategies and academic inquiries.

JOURNAL OF FOOD PRODUCTS MARKETING

Advancing Knowledge at the Intersection of Food and Marketing
Publisher: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTDISSN: 1045-4446Frequency: 5 issues/year

JOURNAL OF FOOD PRODUCTS MARKETING is a premier academic journal dedicated to the intersection of food marketing practices and consumer behavior. Published by Routledge Journals, Taylor & Francis Ltd, this journal has been a key resource since its inception in 1992 and has continued to evolve, with its latest contributions covering trends and insights up to 2024. With an impressive Q2 ranking in the fields of Business and International Management, Food Science, and Marketing, the journal demonstrates a strong commitment to advancing scholarship in these critical areas, holding an established position within the Scopus database. The journal serves as an essential platform for researchers, practitioners, and educators, providing valuable insights into effective marketing strategies for food products. Although not currently offering Open Access options, the journal remains a vital tool for those seeking to stay informed about the latest research developments and industry practices in food marketing.