JOURNAL OF PUBLIC POLICY & MARKETING

metrics 2024

Pioneering research that shapes effective public policy through marketing strategies.

Introduction

JOURNAL OF PUBLIC POLICY & MARKETING, published by SAGE Publications Inc, is an esteemed academic journal that stands at the confluence of marketing science and public policymaking. Established in 1996 and covering a wide span of years up to 2024, this journal is pivotal in shedding light on the critical intersections of marketing strategies and public policy implications. With its strong performance reflected in the 2023 category quartiles—ranking Q1 in Business and International Management, Economics and Econometrics, and Marketing—this journal is recognized for its high-quality research output, placing it in the top percentiles within its fields (business and international management rank #48/443 at the 89th percentile, marketing rank #37/210 at the 82nd percentile). Although it does not offer open access, the journal provides vital insights that cater to researchers, professionals, and students alike, enhancing understanding and engagement in both fields. The journal's commitment to advancing knowledge and practice in public policy and marketing makes it an essential resource for those looking to explore innovative ideas and evidence-based solutions.

Metrics 2024

SCIMAGO Journal Rank2.54
Journal Impact Factor5.10
Journal Impact Factor (5 years)6.90
H-Index90
Journal IF Without Self5.10
Eigen Factor0.00
Normal Eigen Factor0.51
Influence2.20
Immediacy Index2.00
Cited Half Life10.40
Citing Half Life6.90
JCI0.97
Total Documents727
WOS Total Citations2884
SCIMAGO Total Citations5381
SCIMAGO SELF Citations798
Scopus Journal Rank2.54
Cites / Document (2 Years)4.53
Cites / Document (3 Years)6.38
Cites / Document (4 Years)6.80

Metrics History

Rank 2024

Scopus

Economics and Econometrics in Economics, Econometrics and Finance
Rank #54/716
Percentile 92.46
Quartile Q1
Business and International Management in Business, Management and Accounting
Rank #48/443
Percentile 89.16
Quartile Q1
Marketing in Business, Management and Accounting
Rank #37/210
Percentile 82.38
Quartile Q1

IF (Web Of Science)

BUSINESS
Rank 65/302
Percentile 78.60
Quartile Q1

JCI (Web Of Science)

BUSINESS
Rank 93/302
Percentile 69.21
Quartile Q2

Quartile History

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