MARKETING LETTERS

metrics 2024

Transforming ideas into actionable marketing strategies.

Introduction

MARKETING LETTERS, published by Springer, is a leading journal in the fields of Business and International Management, Economics and Econometrics, and Marketing. With an impressive Q1 ranking in all three relevant categories, and a significant impact factor, this journal is recognized for its scholarly contributions and global influence. Since its inception in 1989, MARKETING LETTERS has provided a platform for cutting-edge research, innovative methodologies, and practical insights that address contemporary marketing challenges. Nestled in the vibrant academic landscape of the United States, the journal caters to a diverse audience, including researchers, professionals, and students, who are dedicated to advancing the field of marketing. Although predominantly subscription-based, researchers can benefit from its extensive archive, ensuring access to decades of valuable research. By continuing to bridge theory and practice, MARKETING LETTERS remains an indispensable resource for those seeking to enhance their knowledge and expertise in the rapidly evolving world of marketing.

Metrics 2024

SCIMAGO Journal Rank2.01
Journal Impact Factor2.50
Journal Impact Factor (5 years)3.70
H-Index84
Journal IF Without Self2.50
Eigen Factor0.00
Normal Eigen Factor0.48
Influence1.28
Immediacy Index0.30
Cited Half Life11.30
Citing Half Life11.40
JCI0.61
Total Documents887
WOS Total Citations3379
SCIMAGO Total Citations4736
SCIMAGO SELF Citations199
Scopus Journal Rank2.01
Cites / Document (2 Years)3.34
Cites / Document (3 Years)4.34
Cites / Document (4 Years)4.71

Metrics History

Rank 2024

Scopus

Economics and Econometrics in Economics, Econometrics and Finance
Rank #131/716
Percentile 81.70
Quartile Q1
Business and International Management in Business, Management and Accounting
Rank #116/443
Percentile 73.81
Quartile Q2
Marketing in Business, Management and Accounting
Rank #72/210
Percentile 65.71
Quartile Q2

IF (Web Of Science)

BUSINESS
Rank 154/302
Percentile 49.20
Quartile Q3

JCI (Web Of Science)

BUSINESS
Rank 149/302
Percentile 50.66
Quartile Q2

Quartile History

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