Anatolia-International Journal of Tourism and Hospitality Research
Scope & Guideline
Innovating knowledge in tourism and hospitality management.
Introduction
Aims and Scopes
- Sustainable Tourism Practices:
Research focused on sustainable tourism practices, examining how tourism can be developed and managed in ways that protect the environment and support local communities. - Tourist Behavior and Experience:
Investigations into tourist behavior, preferences, and satisfaction, emphasizing the psychological and social aspects of the travel experience. - Cultural and Heritage Tourism:
Studies exploring the impact of cultural and heritage tourism on communities, including the preservation of cultural identities and the economic benefits derived from cultural tourism. - Impact of Technology in Tourism:
Research analyzing the role of technology in the tourism and hospitality sectors, including the adoption of digital tools, online marketing strategies, and the influence of social media. - Crisis Management and Recovery:
Exploration of crisis impacts on tourism, particularly in the context of global challenges such as pandemics, and strategies for recovery and resilience. - Economic Impacts of Tourism:
Analysis of the economic implications of tourism, including job creation, revenue generation, and the relationship between tourism and local economies. - Social and Community Issues in Tourism:
Research addressing the social dynamics within tourism, including community engagement, social justice, and the effects of tourism on local populations.
Trending and Emerging
- Health and Wellness Tourism:
An increasing focus on health and wellness tourism, particularly in light of the COVID-19 pandemic, where travelers seek experiences that promote health and well-being. - Experiential and Emotional Tourism:
Research emphasizing the emotional aspects of tourism experiences, including how storytelling and personal narratives enhance tourist engagement. - Impact of COVID-19 on Travel Behavior:
A surge in studies examining how the COVID-19 pandemic has reshaped travel behavior, preferences, and safety perceptions among tourists. - Sustainable and Eco-Friendly Practices:
Growing interest in sustainable tourism practices, with research focusing on eco-tourism, carbon-neutral initiatives, and the environmental impact of tourism. - Digital Transformation in Tourism:
Emerging themes around the digital transformation of the tourism sector, including the use of big data, online platforms, and technology adoption by businesses. - Social Media Influence on Tourism:
Increased research on the role of social media in shaping travel decisions and experiences, highlighting the impact of user-generated content on destination choice.
Declining or Waning
- Traditional Marketing Strategies:
There has been a noticeable decline in research focused on traditional marketing strategies within tourism, as the industry shifts towards digital and social media marketing. - Mass Tourism:
Research on mass tourism has decreased, reflecting a growing emphasis on sustainable and responsible tourism practices instead of high-volume tourist influx. - Standard Accommodation Models:
Studies concentrating on standard hotel operations and accommodations are waning, as there is an increasing focus on alternative lodging options like Airbnb and unique travel experiences. - Static Tourism Policies:
Research analyzing fixed tourism policies has diminished, indicating a trend towards dynamic, adaptable policy frameworks that respond to real-time challenges. - Generalized Tourist Demographics:
There is a decline in studies that examine broad demographic trends without specific contextual insights, as more nuanced and targeted research is prioritized.
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