Journal of Creative Communications

Scope & Guideline

Fostering Inventive Ideas for a Dynamic Communication Landscape

Introduction

Welcome to the Journal of Creative Communications information hub, where our guidelines provide a wealth of knowledge about the journal’s focus and academic contributions. This page includes an extensive look at the aims and scope of Journal of Creative Communications, highlighting trending and emerging areas of study. We also examine declining topics to offer insight into academic interest shifts. Our curated list of highly cited topics and recent publications is part of our effort to guide scholars, using these guidelines to stay ahead in their research endeavors.
LanguageEnglish
ISSN0973-2586
PublisherSAGE PUBLICATIONS INC
Support Open AccessNo
CountryUnited Kingdom
TypeJournal
Convergefrom 2006 to 2024
AbbreviationJ CREAT COMMUN / J. Creat. Commun.
Frequency3 issues/year
Time To First Decision-
Time To Acceptance-
Acceptance Rate-
Home Page-
Address2455 TELLER RD, THOUSAND OAKS, CA 91320

Aims and Scopes

The Journal of Creative Communications focuses on the intersection of creativity, communication, and technology, providing a platform for innovative research that examines contemporary issues in media, advertising, and social interactions. The journal embraces multidisciplinary approaches, encouraging contributions that explore the implications of communication in various contexts.
  1. Interdisciplinary Research in Communication:
    The journal promotes interdisciplinary studies that integrate theories and methodologies from communication, media studies, sociology, psychology, and cultural studies to understand the dynamics of communication in contemporary society.
  2. Impact of Technology on Communication Practices:
    A core area of focus is the influence of digital technologies, including social media, artificial intelligence, and augmented reality, on communication practices, consumer behavior, and societal interactions.
  3. Cultural and Global Perspectives:
    The journal emphasizes research that explores communication practices across different cultural contexts, addressing global issues such as migration, identity, and social justice, particularly in relation to media representation and engagement.
  4. Health Communication and Crisis Management:
    The journal addresses themes related to health communication, particularly in the context of global crises such as the COVID-19 pandemic, examining how communication strategies affect public perception and behavior.
  5. Consumer Behavior and Marketing Communication:
    Research exploring the relationship between consumer behavior, brand communication, and marketing strategies is a significant area of interest, with a focus on how narratives and advertising influence consumer engagement.
The Journal of Creative Communications is witnessing a rise in specific themes that reflect current societal trends and technological advancements. These emerging scopes indicate the journal's responsiveness to the evolving landscape of communication research.
  1. Digital Engagement and Social Media Dynamics:
    An increasing number of studies are focusing on the dynamics of digital engagement, particularly how social media platforms shape interactions, influence public opinion, and drive consumer behavior.
  2. Artificial Intelligence and Communication:
    Research exploring the role of artificial intelligence in communication practices is on the rise, particularly regarding its implications for creativity, brand interaction, and consumer relationships.
  3. Health Communication Innovations:
    There is a notable trend towards innovative approaches in health communication, especially in the context of crisis management and public health campaigns, highlighting the importance of effective messaging in times of uncertainty.
  4. Cultural Narratives and Identity Construction:
    Emerging themes are increasingly examining how cultural narratives are constructed and disseminated through digital platforms, focusing on identity, representation, and community engagement.
  5. Gamification and Interactive Learning:
    The journal is seeing a growth in research related to gamification and its applications in education and marketing, emphasizing interactive learning and consumer engagement strategies.

Declining or Waning

While the Journal of Creative Communications continues to evolve, certain themes have shown a decline in prominence over recent publications. This reflects shifting interests within the field and the changing landscape of communication research.
  1. Traditional Media Studies:
    There appears to be a waning focus on traditional media studies, with less emphasis on print journalism and television analysis as the journal shifts towards exploring digital and interactive media.
  2. Static Advertising Models:
    Research centered on static advertising models and traditional marketing strategies is decreasing, as the journal increasingly favors studies that investigate dynamic and interactive approaches to consumer engagement.
  3. Narrow Cultural Analysis:
    The scope of cultural analysis has broadened, leading to a decline in papers that focus solely on localized or narrow cultural contexts, as the journal now emphasizes global cultural interactions and transnational perspectives.
  4. Political Communication in Isolation:
    The exploration of political communication as a standalone topic is declining, with a shift towards integrating political discourse within broader themes of social media, public engagement, and cultural narratives.
  5. Historical Communication Analysis:
    The journal has seen a reduction in studies focused on historical aspects of communication, moving towards contemporary analyses that address current issues and emerging technologies.

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