Revista Internacional de Relaciones Publicas

Scope & Guideline

Bridging theory and practice in public relations research.

Introduction

Welcome to the Revista Internacional de Relaciones Publicas information hub, where our guidelines provide a wealth of knowledge about the journal’s focus and academic contributions. This page includes an extensive look at the aims and scope of Revista Internacional de Relaciones Publicas, highlighting trending and emerging areas of study. We also examine declining topics to offer insight into academic interest shifts. Our curated list of highly cited topics and recent publications is part of our effort to guide scholars, using these guidelines to stay ahead in their research endeavors.
LanguageMulti-Language
ISSN2174-3681
PublisherUNIV MALAGA, INST INVESTIGACION RELACIONES PUBLICAS
Support Open AccessNo
Country-
Type-
Converge-
AbbreviationREV INT RELAC PUBLIC / Rev. Int. Relac. Publicas
Frequency2 issues/year
Time To First Decision-
Time To Acceptance-
Acceptance Rate-
Home Page-
AddressCAMPUS TEATINOS, MALAGA 29071, SPAIN

Aims and Scopes

The "Revista Internacional de Relaciones Publicas" aims to advance knowledge in the field of public relations through the dissemination of research that addresses contemporary challenges and trends. The journal focuses on the intersection of public relations with various societal issues, organizational practices, and communication strategies.
  1. Public Relations and Social Responsibility:
    Explores the role of public relations in promoting corporate social responsibility (CSR) and sustainable practices within organizations, highlighting the importance of ethical communication.
  2. Crisis Communication and Management:
    Analyzes strategies for managing public perception and communication during crises, particularly in the context of global challenges such as the COVID-19 pandemic.
  3. Digital Communication and Social Media:
    Investigates the impact of digital platforms and social media on public relations strategies, focusing on engagement, visibility, and the dynamics of audience interaction.
  4. Cultural and Organizational Communication:
    Examines the relationship between public relations practices and organizational culture, including issues of inclusivity, diversity, and representation in communication.
  5. Public Affairs and Political Communication:
    Addresses the role of public relations in the political sphere, including lobbying, public opinion, and the communication strategies of political entities.
The journal reflects emerging trends and themes that resonate with current societal issues and advancements in communication practices. These themes indicate the evolving landscape of public relations research.
  1. Sustainable Development Goals (SDGs) and Public Relations:
    An increasing number of publications are focusing on the integration of SDGs into public relations strategies, emphasizing the profession's role in promoting sustainability and ethical practices.
  2. Health Communication and Disinformation:
    Research on health communication, particularly regarding misinformation and its implications during health crises, has gained traction, underscoring the importance of effective communication in public health.
  3. Diversity and Inclusion in Public Relations:
    There is a growing focus on issues of diversity, equity, and inclusion within public relations, reflecting broader societal movements and the need for representation in communication practices.
  4. Impact of Technology on Communication Strategies:
    Emerging themes include the role of technology in shaping public relations strategies, particularly concerning digital environments and the use of data analytics for audience engagement.
  5. Crisis Management in Organizational Communication:
    A notable trend is the exploration of crisis management strategies, particularly in relation to the COVID-19 pandemic, with an emphasis on organizational resilience and communication effectiveness.

Declining or Waning

While the journal continues to cover a wide array of topics, certain areas of research have seen a decline in frequency or focus. This may reflect shifting priorities in the field of public relations or changing societal contexts.
  1. Traditional Media Relations:
    There is a noticeable reduction in studies focusing on traditional media relations, as the emphasis shifts towards digital communication and social media strategies.
  2. Event Management in Public Relations:
    Research related to event management as a standalone topic within public relations has diminished, possibly due to the impact of the pandemic on live events and a pivot towards virtual engagement.
  3. Public Relations Theories and Models:
    Theoretical explorations of established public relations models have become less prominent, with a trend towards empirical studies and applied research addressing contemporary issues.
  4. International Public Relations Practices:
    The focus on comparative studies of international public relations practices appears to be waning, as the journal increasingly prioritizes localized and contextualized research.

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