Journal of Brand Management
metrics 2024
Unveiling the Dynamics of Effective Branding
Introduction
The Journal of Brand Management, published by Palgrave Macmillan Ltd, is a leading academic publication that delves into the intricate dynamics of brand strategy, management, and innovation. With an ISSN of 1350-231X and an E-ISSN of 1479-1803, this journal has established itself as a critical resource for scholars and practitioners, facilitating insights into effective branding approaches and their applications across various industries. The journal proudly holds a Q2 ranking in Marketing and a prestigious Q1 rank in Strategy and Management for 2023, reflecting its impact and relevance in the academic community. Offering access to high-quality, peer-reviewed research, it stands out with notable Scopus ranks—Rank #77 in Strategy and Management and Rank #42 in Marketing—placing it within the top percentiles nationally and internationally. As the field of brand management continues to evolve, the Journal of Brand Management serves as an essential platform for advancing knowledge and practices, making it indispensable for researchers, professionals, and students dedicated to the art and science of branding.
Metrics 2024
Metrics History
Rank 2024
Scopus
IF (Web Of Science)
JCI (Web Of Science)
Quartile History
Similar Journals
International Journal of Tourism Cities
Transforming Urban Spaces through Tourism ResearchThe International Journal of Tourism Cities, published by Emerald Group Publishing Ltd, is a premier scholarly platform dedicated to advancing knowledge within the fields of tourism and urban studies. With an ISSN of 2056-5607 and an E-ISSN of 2056-5615, this journal boasts a significant impact in its category, firmly positioned in the Q1 quartile for Geography, Planning and Development (2023), and Q2 for both Management, Monitoring, Policy and Law, and Tourism, Leisure and Hospitality Management. Researchers, practitioners, and students engaged in these dynamic sectors will benefit from high-quality, peer-reviewed articles that explore the intersection of tourism and urbanization, offering insights into sustainable development, policy implications, and innovative management strategies. Operating under rigorous academic standards, the journal has made substantial inroads in Scopus rankings, attesting to its influence (ranked 120th in Geography and Planning, 102nd in Environmental Science, and 47th in Tourism Management). Although it does not currently offer open access, its commitment to enhancing the academic discourse surrounding tourism cities ensures that readers are equipped with the most relevant and impactful research from 2015 to 2024.
Journal of Marketing Analytics
Bridging Theory and Practice in Marketing Analytics.The Journal of Marketing Analytics, published by PALGRAVE MACMILLAN LTD, stands as a pivotal resource for scholars and professionals involved in the intricate interplay of marketing strategies, analytics, and decision-making. With its ISSN of 2050-3318 and E-ISSN of 2050-3326, the journal encompasses a rich scope of research from 2013 to 2024, addressing critical topics that harness big data, machine learning, and statistical methods to drive insightful marketing decisions. As reflected in its impressive 2023 Scopus Rankings, the journal is ranked Q1 in the Economics, Econometrics and Finance (miscellaneous) category and maintains strong positions across various fields including Marketing and Strategy and Management. This underscores its significance in contributing to the academic dialogue and practical applications within the realm of marketing analytics. Although not an Open Access journal, it provides comprehensive access options that cater to a broad range of stakeholders. By prioritizing the dissemination of high-quality research, the Journal of Marketing Analytics not only elevates scholarship within its domain but also empowers practitioners to apply data-driven strategies in real-world scenarios.
Sport Marketing Quarterly
Advancing Insights in Sport Marketing and ManagementSport Marketing Quarterly, published by FIT PUBLISHING, is a pivotal journal within the field of marketing, strategy, and tourism management focused on the dynamic world of sports. With an ISSN of 1061-6934 and an E-ISSN of 1557-2528, the journal provides a vital platform for researchers, educators, and practitioners to explore innovative marketing strategies and insights specific to the sports industry. Although the journal has faced coverage discontinuation in Scopus, it remains highly regarded, reflected in its 2023 ranking in the Q3 quartiles across several categories including Marketing, Strategy and Management, and Tourism, Leisure and Hospitality Management. Located in the United States at WEST VIRGINIA UNIVERSITY, Sport Marketing Quarterly encourages the dissemination of original research and thoughtful commentary aimed at improving the practice and theory of sport marketing. As it addresses contemporary challenges facing the industry, this journal serves as an essential resource for those seeking to deepen their understanding of the intersection of marketing and sports.
International Journal of Marketing Communication and New Media
Navigating the evolving dynamics of marketing communication.Welcome to the International Journal of Marketing Communication and New Media, a premier platform dedicated to advancing the field of marketing communication in the rapidly evolving digital landscape. Published by the esteemed INST SUPERIOR ENTRE DOURO & VOUGA in Portugal, this journal facilitates an invaluable exchange of research and insights among scholars, practitioners, and students. With an ISSN of 2182-9306, it aims to explore innovative marketing communication strategies and new media applications, making a significant impact in the realms of advertising, public relations, and digital marketing. Although the journal operates under a subscription model, it remains committed to disseminating high-quality, peer-reviewed research that reflects current trends and challenges in the marketing industry. By contributing to this journal, you will join a vibrant community of thought leaders dedicated to shaping the future of marketing communication.
Journal of Marketing for Higher Education
Advancing marketing insights in higher education.Welcome to the Journal of Marketing for Higher Education, a premier academic journal dedicated to advancing knowledge and practice at the intersection of marketing and higher education. Published by Routledge Journals, Taylor & Francis Ltd, this journal provides a critical platform for researchers and professionals to share innovative strategies, insights, and empirical findings that shape the marketing landscape in educational contexts. With an impressive impact ranking reflected in its Q2 status in both Education and Marketing categories for 2023, the journal is recognized for its significant contributions to the field, occupying an esteemed position among the top journals globally. Its Scopus ranking places it in the 93rd percentile in Social Sciences - Education and 74th percentile in Business, Management, and Accounting - Marketing, showcasing its influence and reach. Since its inception in 1988, the journal has been unwavering in its commitment to disseminating critical knowledge and fostering discourse, appealing to a diverse audience of researchers, educators, and practitioners in the marketing and higher education sectors.
Journal of Strategic Marketing
Cultivating Excellence in Strategic Marketing ResearchJournal of Strategic Marketing is a key academic publication dedicated to advancing the field of marketing by bridging it with strategic management practices. Published by Routledge Journals, Taylor & Francis Ltd, this esteemed journal boasts an impressive impact factor, positioning itself within the Q2 category in Marketing and Q1 category in Strategy and Management, reflecting its significant contributions to the field. The journal, ISSN 0965-254X and E-ISSN 1466-4488, serves as a platform for high-quality research from its inception in 1984, with a consistent publication record from 1993 to 2024. Its robust standing in academic circles is further evidenced by its Scopus rankings, where it holds the remarkable 72nd rank out of 478 in Strategy and Management and 39th out of 210 in Marketing, placing it in the 85th and 81st percentiles, respectively. With its informative papers and rigorous research methodologies, the Journal of Strategic Marketing is essential for scholars, professionals, and students seeking to enhance their understanding and practice of marketing within a strategic context. Additionally, while it does not currently offer Open Access options, its subscription model ensures that quality content remains accessible to its audience.
INTERNATIONAL MARKETING REVIEW
Innovative perspectives driving the future of marketing research.INTERNATIONAL MARKETING REVIEW is a leading academic journal published by Emerald Group Publishing Ltd, showcasing cutting-edge research in the fields of Business and International Management, Economics and Econometrics, and Marketing. With an impressive Q1 ranking across these categories for 2023, this journal serves as a crucial platform for scholars and practitioners to disseminate innovative ideas and impactful research findings. Covering a wide range of topics from global market strategies to cultural influences in marketing, INTERNATIONAL MARKETING REVIEW is committed to advancing knowledge and understanding in international marketing practices. Although it does not currently operate under an Open Access model, the journal remains accessible to a global audience of researchers, professionals, and students dedicated to the evolving landscape of international business. As it converges into its fourth decade of publication, from 1983 to 2024, the journal continues to thrive, enriching the academic discourse and helping shape the future of marketing research.
EUROPEAN JOURNAL OF MARKETING
Exploring the Frontiers of Marketing Research and Practice.The EUROPEAN JOURNAL OF MARKETING, published by EMERALD GROUP PUBLISHING LTD, stands as a leading platform for scholarly discourse in the field of marketing. With an impressive impact factor that reflects its significant influence and reputation, this journal is categorized in the esteemed Q1 quartile for marketing as of 2023. Spanning from its inception in 1967 to 2024, the journal serves as a rich resource for researchers, professionals, and students alike, focusing on innovative practices and theoretical advancements in the marketing landscape. Located in the United Kingdom, the journal is recognized for its rigorous peer-review process and commitment to enhancing marketing knowledge worldwide, making it an essential read for anyone seeking to stay abreast of the latest trends and insights in the industry. Readers can access a plethora of articles that delve into various facets of marketing, ensuring that their research and professional practices are informed by the most current and relevant findings in the field.
JOURNAL OF CONSUMER RESEARCH
Unveiling the science behind consumer choices.Journal of Consumer Research, published by Oxford University Press Inc, stands as a premier academic platform for the dissemination of cutting-edge research in the fields of consumer behavior, marketing, anthropology, and economics. With its robust impact reflected in its Q1 categorization across multiple disciplines, including Business and International Management and Economics and Econometrics, this journal is recognized for its significant contribution to the understanding of consumer dynamics and market strategies, ranking in the top percentiles within its categories. The journal's rigorous peer-review process ensures that only high-quality studies are featured, making it an essential resource for researchers, practitioners, and students seeking in-depth insights into consumer trends and market performance. Though it does not currently offer Open Access options, it consistently draws submissions that advance theoretical and practical knowledge in consumer research, inviting a global readership to engage with its wealth of scholarly articles spanning from 1977 to the present, and fostering a community dedicated to exploring the complexities of consumer interactions.
Journal of Retailing and Consumer Services
Exploring the Nexus of Retail and Consumer InsightJournal of Retailing and Consumer Services, published by Elsevier Science Ltd, is a premier, comprehensive academic journal focused on the dynamic fields of marketing, retailing, and consumer behavior. With a strong emphasis on the interplay between consumer services and retail practices, this journal has maintained a Q1 ranking within the marketing category as of 2023, placing it among the top 5% of journals in its field according to Scopus, where it ranks #5 out of 210. The journal's impact is underscored by its significant readership and contribution to the ongoing dialogue regarding consumer service innovations, retail strategies, and market trends. Researchers, professionals, and students interested in the latest empirical research and theoretical advancements will find valuable insights and a collaborative platform for knowledge exchange within its pages. The ISSN of the journal is 0969-6989 for print and 1873-1384 for electronic issues, reflecting its commitment to accessibility and dissemination in the field from its inception in 1994 through to its convergence year of 2025.