Journal of Destination Marketing & Management

Scope & Guideline

Elevating Visitor Experiences with Insightful Strategies

Introduction

Welcome to the Journal of Destination Marketing & Management information hub, where our guidelines provide a wealth of knowledge about the journal’s focus and academic contributions. This page includes an extensive look at the aims and scope of Journal of Destination Marketing & Management, highlighting trending and emerging areas of study. We also examine declining topics to offer insight into academic interest shifts. Our curated list of highly cited topics and recent publications is part of our effort to guide scholars, using these guidelines to stay ahead in their research endeavors.
LanguageEnglish
ISSN2212-571x
PublisherELSEVIER
Support Open AccessNo
CountryUnited Kingdom
TypeJournal
Convergefrom 2012 to 2024
AbbreviationJ DESTIN MARK MANAGE / J. Destin. Mark. Manag.
Frequency4 issues/year
Time To First Decision-
Time To Acceptance-
Acceptance Rate-
Home Page-
AddressRADARWEG 29, 1043 NX AMSTERDAM, NETHERLANDS

Aims and Scopes

The Journal of Destination Marketing & Management aims to advance the field of destination marketing and management through empirical research, theoretical contributions, and practical insights. It focuses on the dynamic interplay between tourism stakeholders, consumer behavior, and destination branding, while addressing contemporary challenges and innovations in the tourism sector.
  1. Destination Branding and Image Management:
    The journal explores the mechanisms of creating, managing, and enhancing destination brands and images, focusing on how branding influences tourist perceptions, behaviors, and overall destination appeal.
  2. Sustainable Tourism Practices:
    It emphasizes sustainable tourism development, examining practices that balance economic growth, environmental conservation, and community well-being, with a focus on innovative strategies for promoting sustainability.
  3. Consumer Behavior and Experience:
    Research on consumer profiles, motivations, and experiences is a core area, investigating how tourists make decisions and interact with destinations, including the impact of emotional and social factors on their experiences.
  4. Digital Marketing and Technology in Tourism:
    The journal addresses the role of digital marketing strategies and technological advancements in enhancing destination visibility, engagement, and competitiveness, including the use of social media, mobile applications, and AI.
  5. Crisis Management and Resilience in Tourism:
    It discusses the resilience of destinations in the face of crises, such as pandemics or natural disasters, and the strategies employed to recover and adapt to changing circumstances.
  6. Community Engagement and Stakeholder Collaboration:
    The journal highlights the importance of community involvement and stakeholder collaboration in destination management, ensuring that local perspectives and needs are integrated into tourism strategies.
Recent publications in the Journal of Destination Marketing & Management indicate several emerging themes that reflect current trends in tourism research, highlighting innovative approaches and contemporary issues.
  1. Virtual and Immersive Tourism Experiences:
    There is a growing interest in virtual tourism and immersive experiences, particularly in the context of how technology can enhance tourist engagement and inform destination marketing strategies.
  2. Sustainable Mobility and Eco-Friendly Practices:
    Research focusing on sustainable mobility and eco-friendly tourism practices is on the rise, reflecting a broader societal shift towards sustainability and responsible travel behaviors.
  3. Influence of Social Media and Digital Platforms:
    The impact of social media on travel behaviors, destination branding, and marketing effectiveness is increasingly prevalent, showcasing how digital platforms shape tourist perceptions and decisions.
  4. Resilience and Crisis Recovery Strategies:
    Emerging themes around resilience in tourism, especially regarding recovery from crises like COVID-19, highlight the need for adaptive strategies that support long-term sustainability and community well-being.
  5. Emotional and Experiential Dimensions of Travel:
    There is an increasing focus on understanding the emotional and experiential aspects of travel, exploring how feelings and memories influence tourist satisfaction and loyalty.
  6. The Role of AI and Technology in Tourism:
    Research exploring the integration of artificial intelligence and other technological innovations in enhancing the tourism experience and operational efficiency is gaining traction.

Declining or Waning

Over recent years, certain themes within the Journal of Destination Marketing & Management have shown a decline in prominence, reflecting shifts in research focus and changing dynamics in the tourism industry.
  1. Traditional Marketing Approaches:
    There is a noticeable reduction in papers focusing on traditional marketing strategies, as the field increasingly shifts towards digital and experiential marketing in response to changing consumer behaviors and technological advancements.
  2. Overtourism and Its Negative Effects:
    While once a dominant theme, research specifically addressing overtourism is appearing less frequently, potentially indicating a transition towards more integrated discussions on sustainable tourism rather than isolated concerns over overcrowding.
  3. Static Destination Management Models:
    Research on static or one-size-fits-all destination management models is waning, as the focus moves towards more dynamic, adaptive, and participatory approaches that reflect the complexities of modern tourism.
  4. Cultural Tourism as a Standalone Theme:
    The exploration of cultural tourism as a separate area of study is declining, with more papers integrating cultural aspects into broader discussions of sustainable tourism and community engagement.
  5. Economic Impact Studies:
    There has been a reduction in studies solely focused on the economic impacts of tourism, as researchers increasingly consider social, environmental, and cultural dimensions alongside economic factors.

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