Journal of Philanthropy and Marketing
metrics 2024
Exploring the Synergy of Giving and Marketing.
Introduction
Journal of Philanthropy and Marketing is a distinguished academic journal dedicated to examining the intersection of philanthropic practices and marketing strategies. Published by Wiley, this journal serves as a critical platform for researchers, practitioners, and students interested in the evolving dynamics of altruism and its implications for marketing. With its recent classification in the Q3 quartile categories for Economics and Econometrics, Marketing, and Strategy and Management, the journal reflects its commitment to promoting innovative research and practical insights that advance the understanding of these fields. In its ongoing mission since its inception in 2021, the journal aims to bridge theory and practice while encouraging accessible discourse on philanthropic marketing. With an E-ISSN of 2691-1361, Journal of Philanthropy and Marketing offers open access options, ensuring broader outreach and engagement within the academic community. The journal's impact within its categories is underscored by its current Scopus rankings, providing a valuable resource for those aiming to navigate and contribute to the landscape of philanthropic marketing.
Metrics 2024
Metrics History
Rank 2024
IF (Web Of Science)
JCI (Web Of Science)
Quartile History
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