Journal of Consumer Culture

Scope & Guideline

Unraveling the Tapestry of Consumer Culture

Introduction

Welcome to the Journal of Consumer Culture information hub, where our guidelines provide a wealth of knowledge about the journal’s focus and academic contributions. This page includes an extensive look at the aims and scope of Journal of Consumer Culture, highlighting trending and emerging areas of study. We also examine declining topics to offer insight into academic interest shifts. Our curated list of highly cited topics and recent publications is part of our effort to guide scholars, using these guidelines to stay ahead in their research endeavors.
LanguageEnglish
ISSN1469-5405
PublisherSAGE PUBLICATIONS LTD
Support Open AccessNo
CountryUnited Kingdom
TypeJournal
Convergefrom 2001 to 2024
AbbreviationJ CONSUM CULT / J. Consum. Cult.
Frequency3 issues/year
Time To First Decision-
Time To Acceptance-
Acceptance Rate-
Home Page-
Address1 OLIVERS YARD, 55 CITY ROAD, LONDON EC1Y 1SP, ENGLAND

Aims and Scopes

The Journal of Consumer Culture seeks to advance the understanding of consumer practices, identities, and cultural dynamics by exploring the intricate relationships between consumption and broader social phenomena. It aims to provide a platform for interdisciplinary research that critically examines the impact of consumer culture on society and vice versa.
  1. Consumer Identity and Culture:
    The journal focuses on how consumer identities are constructed and negotiated within different cultural contexts, emphasizing the role of consumption in shaping social identities.
  2. Sustainability and Ethical Consumption:
    There is a significant emphasis on sustainable and ethical consumption practices, exploring how consumers navigate moral dilemmas in their purchasing choices and the implications for environmental and social justice.
  3. Digital and Media Influences:
    Research often examines the impact of digital technologies and media on consumer behavior, including how online platforms and social media shape consumption practices and cultural trends.
  4. Globalization and Local Contexts:
    The journal explores the interplay between global consumer culture and local practices, analyzing how global brands are adapted and resisted in various cultural settings.
  5. Political Economy of Consumption:
    There is a critical focus on the political and economic dimensions of consumer culture, investigating how power relations and economic structures influence consumption patterns and consumer activism.
The Journal of Consumer Culture is currently witnessing a surge in interest in several emerging themes that reflect the changing landscape of consumption and its societal implications. These trends indicate a shift towards more critical and interdisciplinary approaches to understanding consumer behavior.
  1. Experiential Consumption:
    There is a growing focus on the consumption of experiences rather than goods, highlighting how consumers seek meaningful interactions and memories through their consumption choices.
  2. Impact of the Pandemic on Consumer Behavior:
    Recent publications are increasingly analyzing how the COVID-19 pandemic has transformed consumer practices, well-being, and the socio-economic landscape, revealing new consumer challenges and adaptations.
  3. Intersectionality in Consumer Culture:
    The exploration of intersectionality—how various social identities (e.g., race, gender, class) intersect and impact consumer experiences—is gaining traction, emphasizing the complexity of consumer behavior.
  4. Digital Activism and Consumer Movements:
    There is an emerging interest in how digital platforms facilitate consumer activism, including movements for ethical consumption, transparency, and social justice, reflecting a shift towards participatory consumer culture.
  5. Sustainable Consumption Practices:
    Research on sustainability is expanding, with a focus on innovative approaches to reduce waste, promote circular economies, and analyze the socio-cultural dimensions of sustainable practices.

Declining or Waning

While the Journal of Consumer Culture remains vibrant in its exploration of various themes, certain areas of focus appear to be declining or waning in prominence. This shift reflects evolving consumer concerns and the journal's adaptability to contemporary issues.
  1. Traditional Consumerism:
    Research centered on conventional notions of consumerism, such as conspicuous consumption, appears to be less frequent, as scholars increasingly critique and move beyond these frameworks in favor of more nuanced analyses of consumption.
  2. Nostalgia in Consumption:
    Themes related to nostalgia and retro consumption, while still relevant, have seen a decrease in scholarly attention, possibly overshadowed by more pressing contemporary issues like sustainability and digital consumption.
  3. Luxury Consumption:
    Studies that primarily focus on luxury goods and high-end consumerism are becoming less prevalent, as the journal shifts towards exploring broader social implications and the democratization of consumption.

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