Journal of Global Sport Management
Scope & Guideline
Advancing Insights at the Intersection of Sports and Strategy
Introduction
Aims and Scopes
- Global Sport Governance and Policy:
The journal emphasizes the study of governance structures and policy frameworks within various sports contexts, analyzing how they influence organizational effectiveness and athlete participation. - Athlete Branding and Marketing:
Research often focuses on the branding strategies of athletes and organizations, exploring the impact of social media and sponsorship on athlete and team identities. - Social and Environmental Impact of Sport:
There is a significant interest in understanding how sport can be a vehicle for social change, including studies on environmental sustainability, community engagement, and inclusion of marginalized groups. - Event Management and Quality Assessment:
The journal investigates the management of sporting events, including the assessment of event quality and its effects on fan engagement and economic outcomes. - Esports and Digital Engagement:
A growing body of work examines the rise of esports, focusing on marketing, organizational structures, and the unique dynamics of digital sports consumption. - International Perspectives on Sport Management:
Research often includes comparative analyses across different national contexts, highlighting unique cultural, economic, and political factors that affect sport management practices.
Trending and Emerging
- Athlete Activism and Social Justice:
There is a significant uptick in research exploring athlete activism, particularly how athletes engage with social justice issues and their influence on public discourse. - Sustainability and Climate Change in Sport:
Emerging themes focus on the intersection of sport and environmental sustainability, examining how climate change impacts sports and the role of athletes in advocating for sustainable practices. - Digital Transformation and Technology in Sports:
The impact of technology on sport management, particularly in areas like fan engagement, data analytics, and esports, is increasingly prominent, reflecting broader digital trends. - Diversity and Inclusion Initiatives:
Research is increasingly addressing diversity and inclusion within sport organizations, focusing on the effectiveness of initiatives aimed at improving representation and equity. - Cross-Cultural Comparisons in Sport Management:
There is a growing interest in comparative studies that analyze sport management practices across different cultural contexts, revealing insights into global trends and localized practices.
Declining or Waning
- Traditional Sport Management Practices:
There is a noticeable decline in papers focusing solely on traditional sport management practices, as the field evolves to integrate more innovative and interdisciplinary approaches. - Purely Economic Analyses of Sport:
Research that solely emphasizes economic models without considering social or environmental implications is becoming less frequent, suggesting a shift towards more holistic assessments of sport's impact. - Historical Perspectives on Sport:
Studies that focus primarily on historical analyses of sport and its governance are appearing less often, possibly due to the increasing demand for contemporary and forward-looking research. - Gender Roles in Sport Management:
Although gender issues remain relevant, specific discussions solely focused on traditional gender roles within sport management contexts are diminishing, indicating a broader approach to diversity and inclusion. - Local Community Engagement in Sport:
Research centered exclusively on local community engagement strategies in sport is less prevalent, as the focus shifts towards global and transnational perspectives.
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