ESIC Market

Scope & Guideline

Fostering impactful discussions in contemporary marketing.

Introduction

Welcome to your portal for understanding ESIC Market, featuring guidelines for its aims and scope. Our guidelines cover trending and emerging topics, identifying the forefront of research. Additionally, we track declining topics, offering insights into areas experiencing reduced scholarly attention. Key highlights include highly cited topics and recently published papers, curated within these guidelines to assist you in navigating influential academic dialogues.
LanguageMulti-Language
ISSN0212-1867
PublisherESCUELA SUPERIOR GESTION COMERCIAL & MARKETING
Support Open AccessNo
Country-
Type-
Converge-
AbbreviationESIC MARK / ESIC Mark.
Frequency3 issues/year
Time To First Decision-
Time To Acceptance-
Acceptance Rate-
Home Page-
AddressAVE VALDENIGRALES, S-N, POZUELO ALARCON, MADRID 28223, SPAIN

Aims and Scopes

The journal 'ESIC Market' aims to provide a comprehensive platform for research that intersects marketing, business strategy, and sustainability. Its core focus is on innovative practices and theoretical developments within these domains, utilizing a variety of methodologies to address contemporary challenges.
  1. Sustainability in Business Practices:
    A significant focus on sustainability, examining how businesses can integrate sustainable practices into their operations and strategies, particularly in industries such as textiles and food.
  2. Digital Transformation and Innovation:
    Research on the impact of digital technologies, such as Artificial Intelligence and the metaverse, on business operations, customer behavior, and marketing strategies.
  3. Consumer Behavior Analysis:
    Studies exploring consumer perceptions and decision-making processes, particularly in relation to emerging technologies and brand trust.
  4. Entrepreneurship and Economic Development:
    Investigations into entrepreneurship dynamics, particularly in relation to gender, age, and socio-economic factors, emphasizing the role of entrepreneurship in economic growth.
  5. Human Resource Management and Well-Being:
    Research focusing on the intersection of human resources, employee well-being, and organizational performance, reflecting the importance of human factors in business.
The 'ESIC Market' journal has seen a rise in certain themes that reflect current trends and emerging areas of interest in business and marketing research. These themes are crucial for understanding the evolving landscape of the market.
  1. Generative AI and Business Innovation:
    A growing interest in how Generative AI can transform business practices and innovation processes, highlighting its potential as a disruptive technology.
  2. Omnichannel Strategies in Retail:
    Increasing focus on omnichannel approaches in retail, exploring how businesses can create value through integrated customer experiences across various platforms.
  3. Impact of the Metaverse on Marketing:
    An emerging theme investigating the implications of the metaverse for consumer behavior and marketing strategies, reflecting the expanding digital landscape.
  4. Interdisciplinary Approaches to Sustainability:
    A trend towards interdisciplinary research that combines sustainability with various fields, such as education and entrepreneurship, emphasizing holistic solutions.
  5. Gender and Financial Competence:
    A rising interest in gender-related studies, particularly regarding financial competence and entrepreneurship, which reflects broader societal discussions around equity and empowerment.

Declining or Waning

In contrast to its emerging themes, certain areas of research within the 'ESIC Market' journal appear to be declining in frequency, indicating a potential shift in focus or reduced interest among researchers.
  1. Traditional Marketing Strategies:
    There has been a noticeable decrease in research focused on conventional marketing strategies, as the emphasis shifts towards digital and data-driven approaches.
  2. Sector-Specific Analyses:
    Studies that concentrate solely on specific sectors without a broader contextual analysis are becoming less prevalent, suggesting a move towards more integrated and interdisciplinary approaches.
  3. General Economic Trends:
    Papers solely addressing broad economic trends without linking them to specific marketing or business implications are appearing less frequently, indicating a preference for more applied research.

Similar Journals

International Journal of Business

Illuminating Trends in Finance and Management
Publisher: Chaoyang Univ TechnologyISSN: 1083-4346Frequency: 4 issues/year

International Journal of Business, published by Chaoyang University of Technology, serves as a crucial platform for the dissemination of scholarly research in the fields of business, international management, economics, and finance. With its ISSN 1083-4346 and an operating period from 2011 to 2024, the journal aims to contribute to the body of knowledge by offering a comprehensive range of academic articles, reviews, and case studies. Despite its current Q4 ranking in various categories, including Business and International Management and Strategy and Management, the journal provides valuable insights that can aid researchers, professionals, and students in navigating complex market dynamics and economic challenges. Although not an open-access journal, its relevance and dedication to advancing the understanding of contemporary business issues cannot be understated. As the academic landscape evolves, the International Journal of Business remains committed to fostering an informed community of scholars dedicated to the challenges and innovations in the ever-changing world of business.

Journal of Competitiveness

Navigating the complexities of competitiveness.
Publisher: UNIV TOMASE BATI & ZLINE, FAK MANAGEMENTU EKONOMIKYISSN: 1804-171XFrequency: 4 issues/year

Journal of Competitiveness is a leading scholarly publication dedicated to advancing knowledge in the realms of business, management, and economics. Published by UNIV TOMASE BATI & ZLINE, FAK MANAGEMENTU EKONOMIKY in the Czech Republic since 2009, this Open Access journal provides unrestricted access to high-quality research, fostering a global discourse among academics, practitioners, and policymakers. With a prestigious placement in the Q1 quartile across multiple categories—including Business, Management and Accounting, as well as Economics, Econometrics, and Finance—the journal demonstrates exceptional impact and relevance, boasting a rank of 2nd out of 288 in General Economics and 12th out of 218 in General Business. Covering diverse topics and methodologies, the Journal of Competitiveness serves as a vital resource for those seeking to enhance their understanding of competitive dynamics and market strategies in a rapidly evolving global landscape. Engaging with current trends and fostering innovative ideas, this journal is essential for anyone looking to contribute to or stay informed in the fields of economics and business.

REGE-Revista de Gestao

Elevating Standards in Business and Management Research
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 1809-2276Frequency: 4 issues/year

REGE-Revista de Gestão is a prominent open-access journal published by Emerald Group Publishing Ltd, based in the United Kingdom. With an ISSN of 1809-2276 and an E-ISSN of 2177-8736, this journal has been instrumental in the fields of Business and International Management, Management Information Systems, Management of Technology and Innovation, and Marketing since its inception in 2000. The journal has achieved commendable standings, with its quartile rankings placing it in Q2 for Business and International Management and Management Information Systems in 2023, and Q3 in Management of Technology and Innovation and Marketing. This positions it within the 45th to 53rd percentile of its respective categories according to Scopus rankings, highlighting its growing influence and relevance. REGE aims to disseminate high-quality, peer-reviewed research that contributes to the advancement of knowledge and practice in management disciplines, catering to an audience of researchers, professionals, and students. By providing open access to cutting-edge research insights, it fosters a collaborative academic environment, ensuring that its findings are accessible to a global readership. This commitment to accessibility and excellence in academic scholarship solidifies the journal's status as a critical resource in the management field.

Transformations in Business & Economics

Shaping the dialogue between business practices and economic policies.
Publisher: VILNIUS UNIVISSN: 1648-4460Frequency: 3 issues/year

Transformations in Business & Economics is an esteemed academic journal published by VILNIUS UNIV, dedicated to advancing knowledge in the fields of business, economics, and social sciences. With a focus on multidisciplinary research, the journal spans critical themes including international management, marketing strategies, economic policies, and political science, making it a vital resource for researchers and practitioners alike. Ranking in the Q2 and Q3 categories of various Scopus metrics reflects the journal's commitment to quality and relevance. Furthermore, the journal aims to foster innovative ideas and collaborations that address contemporary economic challenges and business practices. Although it operates under traditional access, its inclusive scope spans from 2006 to 2024, ensuring that findings remain pertinent for future scholarly pursuits. Researchers and students seeking rigorous insights will find Transformations in Business & Economics an invaluable addition to their academic library.

FIIB Business Review

Advancing Business Insights for Tomorrow's Leaders
Publisher: SAGE PUBLICATIONS INDIA PVT LTDISSN: 2319-7145Frequency: 4 issues/year

FIIB Business Review, published by SAGE Publications India Pvt Ltd, is an esteemed academic journal dedicated to the exploration of contemporary issues in business and management. Since its inception in 2011, the journal has become a significant platform for researchers and practitioners to disseminate their findings in various subfields, including international management, organizational behavior, human resources, and strategic management. Holding a commendable position in the Scopus rankings with a percentile ranking of 82nd in Business and International Management, FIIB Business Review is classified as Q3 in its respective categories according to the 2023 quartile rankings. While the journal does not currently offer Open Access options, its rigorous peer-review process guarantees the scholarly integrity of published works. With a commitment to advancing business knowledge and fostering academic dialogue, FIIB Business Review plays a crucial role in shaping policies and practices within the field, making it an essential read for academics, students, and professionals alike.

Central European Business Review

Unveiling Strategies for a Thriving Business Landscape
Publisher: UNIV ECONOMICS-PRAGUEISSN: Frequency: 5 issues/year

Central European Business Review, published by UNIV ECONOMICS-PRAGUE, stands as a pivotal resource in the fields of business and management, particularly focusing on the international dynamics and advancements within Central Europe. Since its inception in 2017, this journal has established a reputation for its commitment to academic rigor, evident in its ranking within the Q3 category for 2023 in key areas such as Business and International Management, Management of Technology and Innovation, and Strategy and Management. With a location in the heart of Prague, the journal aims to provide open access to new insights and research, fostering a collaborative network among scholars, practitioners, and students alike. Although the journal does not currently provide a specific impact factor or HIndex, its Scopus rankings reflect a growing reputation with ranked positions across multiple relevant categories—arousing interest and engagement within both the academic community and industry practitioners. The Central European Business Review is indispensable for those looking to explore contemporary business challenges and innovations in the region.`

South African Journal of Business Management

Driving Excellence in Business Management and Strategy
Publisher: AOSISISSN: 2078-5585Frequency: 1 issue/year

South African Journal of Business Management, published by AOSIS, stands as a vital contribution to the fields of Business and International Management and Strategy and Management. With its Open Access model implemented since 2012, this journal ensures that crucial research is easily accessible to scholars and practitioners alike, fostering a collaborative academic environment. The journal holds a reputable Q3 category ranking in both its fields for 2023, confirming its relevance amid a competitive landscape, and it has been indexed in Scopus with respectable ranks. The ISSN 2078-5585 and the E-ISSN 2078-5976 enable efficient identification and access. As it converges towards 2024, it caters to emerging trends and research, providing a platform for innovative ideas and insights that address contemporary business challenges in South Africa and beyond. Therefore, the South African Journal of Business Management is an essential resource for researchers, industry professionals, and students seeking to enhance their understanding and application of strategic business practices.

RBGN-Revista Brasileira de Gestao de Negocios

Connecting Academia with Industry Insights
Publisher: FUND ESCOLA COMERCIO ALVARES PENTEADO-FECAPISSN: 1806-4892Frequency: 4 issues/year

RBGN - Revista Brasileira de Gestão de Negócios is a leading open-access journal published by FUND ESCOLA COMERCIO ALVARES PENTEADO (FECAP) in Brazil. Since its inception in 2004, this journal has committed to advancing research in the fields of business management, industrial relations, and strategy. With an impact factor reflecting its increasing influence in the academic community, RBGN has secured a Q3 ranking in the categories of Business and International Management, Industrial Relations, and Strategy and Management as of 2023. The journal not only provides a valuable platform for researchers to disseminate their findings but also engages professionals and students seeking to enhance their knowledge in the dynamic landscape of business studies. With access options allowing for wide distribution and readership, RBGN plays a vital role in shaping the discourse around contemporary challenges and innovations in business practices, making it an essential resource for today’s scholars and practitioners.

EuroMed Journal of Business

Empowering Insights for Global Business Challenges
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 1450-2194Frequency: 3 issues/year

Welcome to the EuroMed Journal of Business, an esteemed academic publication dedicated to the fields of business, management, and finance. Published by Emerald Group Publishing Ltd in the United Kingdom, this journal has established itself as a vital resource for scholars and practitioners alike, achieving remarkable rankings in both Finance and Business, Management and Accounting categories, with a Q1 designation in 2023. This recognition places the journal among the top-tier publications in its field, emphasizing its commitment to quality research and thought leadership. Spanning publications from 2006 to 2024, the journal provides a comprehensive platform for innovative research that addresses current challenges and practices in the international business environment. Although it is not an open-access journal, it offers a wealth of insights for those seeking to expand their understanding of contemporary business issues. Whether you are a researcher, professional, or student, the EuroMed Journal of Business is an essential resource to stay informed and engage with the evolving dynamics of business and finance.

American Journal of Business

Navigating contemporary challenges in business theory and practice.
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 1935-519XFrequency: 4 issues/year

American Journal of Business, published by EMERALD GROUP PUBLISHING LTD, is a premier platform dedicated to advancing knowledge and research in the dynamic field of business studies. With an ISSN of 1935-519X and an E-ISSN of 1935-5181, this journal serves as a vital resource for academics, practitioners, and students seeking to stay at the forefront of business theory and practice. Although the journal does not currently offer open access options, it remains committed to disseminating high-quality research that spans various business disciplines, including management, marketing, finance, and entrepreneurship. Its rigorous peer-review process ensures that only the most impactful studies are published, contributing to the journal's reputation as a key player in the academic community. The American Journal of Business is not only a gateway for innovative ideas and methodologies but also an essential guide for understanding contemporary business challenges and trends, making it an invaluable resource for anyone interested in the business landscape.