International Journal of Indian Culture and Business Management

Scope & Guideline

Navigating the Intersections of Tradition and Strategy.

Introduction

Immerse yourself in the scholarly insights of International Journal of Indian Culture and Business Management with our comprehensive guidelines detailing its aims and scope. This page is your resource for understanding the journal's thematic priorities. Stay abreast of trending topics currently drawing significant attention and explore declining topics for a full picture of evolving interests. Our selection of highly cited topics and recent high-impact papers is curated within these guidelines to enhance your research impact.
LanguageEnglish
ISSN1753-0806
PublisherINDERSCIENCE ENTERPRISES LTD
Support Open AccessNo
Country-
Type-
Converge-
AbbreviationINT J INDIAN CULT BU / Int. J. Indian Cult. Bus. Manag.
Frequency8 issues/year
Time To First Decision-
Time To Acceptance-
Acceptance Rate-
Home Page-
AddressWORLD TRADE CENTER BLDG, 29 ROUTE DE PRE-BOIS, CASE POSTALE 856, CH-1215 GENEVA, SWITZERLAND

Aims and Scopes

The International Journal of Indian Culture and Business Management focuses on a wide array of themes that explore the intersection of culture and business within the Indian context. The journal aims to provide insights into how cultural factors influence business practices and management strategies, and vice versa.
  1. Cultural Influences on Business Practices:
    The journal extensively covers how various aspects of Indian culture, including traditional values, social norms, and spiritual beliefs, shape business practices and management approaches.
  2. Innovation and Entrepreneurship:
    Research on entrepreneurship, particularly in the context of social entrepreneurship and micro-enterprises, is a significant focus area, addressing the challenges and opportunities for innovation in India.
  3. Financial Management and Inclusion:
    The journal investigates financial literacy, inclusion, and management practices, particularly in the context of emerging markets and the unique challenges faced in the Indian financial landscape.
  4. Sustainability and Corporate Responsibility:
    There is a consistent emphasis on sustainability, corporate social responsibility, and ethical business practices, exploring how Indian businesses can contribute to sustainable development.
  5. Human Resource Management and Organizational Behaviour:
    The journal delves into HR practices, employee engagement, work-life balance, and organizational culture, focusing on the dynamics within Indian organizations.
  6. Impact of Technology on Business:
    The influence of digital technologies on business practices, consumer behavior, and operational efficiency is a critical area of research, especially in the context of the rapid technological advancements in India.
  7. Market Dynamics and Consumer Behavior:
    Research on consumer behavior, market trends, and branding strategies within the Indian context is a core component, examining how cultural factors influence purchasing decisions.
The journal has recently witnessed a rise in interest in several themes that reflect current trends and emerging topics in the intersection of culture and business management in India. These themes are increasingly relevant in today's rapidly changing business environment.
  1. Digital Transformation and E-commerce:
    Research focusing on digital transformation, e-commerce strategies, and technology's impact on consumer behavior is gaining traction, reflecting the shift towards online business models and digital engagement.
  2. Social Entrepreneurship and Impact Investing:
    There is a growing emphasis on social entrepreneurship and impact investing, highlighting innovative business models that address social issues while achieving financial sustainability.
  3. Workplace Well-being and Employee Engagement:
    Studies exploring the relationship between workplace culture, employee well-being, and engagement are trending, particularly in light of the challenges posed by the COVID-19 pandemic.
  4. Sustainability and Green Business Practices:
    A significant rise in research on sustainability practices in business, including green marketing and corporate social responsibility, is evident, as businesses seek to align with global sustainability goals.
  5. Cultural Adaptation in Global Business:
    Emerging themes include the adaptation of Indian businesses to global markets, examining how cultural factors influence international business strategies and operations.

Declining or Waning

While the journal has a broad range of themes, certain areas appear to be declining in prominence based on recent publications. The following themes have shown a waning interest among researchers.
  1. Traditional Business Models:
    There has been a noticeable decrease in studies focusing on traditional business models, as the emphasis shifts towards innovative and technology-driven approaches in the dynamic Indian market.
  2. Static Economic Theories:
    Research centered on static economic theories without considering cultural or social dimensions is becoming less prevalent, reflecting a broader trend towards integrating cultural insights into economic analysis.
  3. Macro-Level Economic Assessments:
    There appears to be a decline in macroeconomic analyses that do not incorporate local cultural contexts, as researchers increasingly recognize the importance of localized perspectives in understanding economic phenomena.
  4. Sector-Specific Studies:
    Studies focused on specific sectors without a broader cultural or management context are decreasing, as there is a growing recognition of the interconnectedness of sectors and the cultural factors influencing them.
  5. Conventional Marketing Strategies:
    There is a waning interest in conventional marketing strategies that do not align with contemporary digital and social media landscapes, as businesses adapt to changing consumer behaviors driven by technology.

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