JOURNAL OF MEDIA ECONOMICS

Scope & Guideline

Exploring the Intersection of Media and Economics

Introduction

Immerse yourself in the scholarly insights of JOURNAL OF MEDIA ECONOMICS with our comprehensive guidelines detailing its aims and scope. This page is your resource for understanding the journal's thematic priorities. Stay abreast of trending topics currently drawing significant attention and explore declining topics for a full picture of evolving interests. Our selection of highly cited topics and recent high-impact papers is curated within these guidelines to enhance your research impact.
LanguageEnglish
ISSN0899-7764
PublisherROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
Support Open AccessNo
CountryUnited States
TypeJournal
Convergefrom 1988 to 2020, from 2022 to 2024
AbbreviationJ MEDIA ECON / J. Media Econ.
Frequency4 issues/year
Time To First Decision-
Time To Acceptance-
Acceptance Rate-
Home Page-
Address2-4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXON, ENGLAND

Aims and Scopes

The Journal of Media Economics focuses on the intersection of media and economic principles, exploring how various media forms impact consumer behavior, industry practices, and market dynamics. The journal emphasizes empirical research and theoretical advancements in understanding media economics.
  1. Media Consumption and Behavior:
    Research analyzing how consumers engage with various media formats, including film, television, and streaming services, particularly in response to changing market conditions and technological advancements.
  2. Impact of Economic Factors on Media Industries:
    Studies focusing on how economic trends, policies, and consumer behavior influence media industries, including advertising, film production, and music streaming.
  3. Cultural and Social Implications of Media:
    Exploration of how media affects cultural perceptions and social behaviors, examining issues such as representation, bias, and the role of media in shaping societal norms.
  4. Technological Innovations in Media:
    Investigations into how emerging technologies, such as virtual reality and live streaming, are transforming media consumption and marketing strategies.
  5. Marketing Strategies in Media:
    Analysis of marketing practices within media industries, including event marketing, influencer impact, and consumer engagement tactics.
The Journal of Media Economics is currently witnessing a surge in interest in specific themes that reflect the rapid changes within the media landscape, particularly due to technological advancements and shifts in consumer behavior.
  1. Impact of COVID-19 on Media Consumption:
    Research exploring the effects of the COVID-19 pandemic on various media sectors, especially music streaming and moviegoing behavior, highlights the changing dynamics of consumer engagement during crises.
  2. Influencer Marketing and Brand Attachment:
    The rise of social media influencers has led to increased studies on their impact on brand attachment and consumer behavior, marking a significant trend in contemporary marketing research.
  3. Streaming Services and Content Quality:
    As streaming platforms become dominant, research focusing on content and system quality's effects on user engagement and satisfaction is increasingly relevant.
  4. Data-Driven Marketing Strategies:
    The utilization of data analytics in understanding consumer habits and preferences, particularly through clickstream and subscription data, is gaining traction as a pivotal area of research.
  5. Event Marketing in the Digital Age:
    The effectiveness of live events and digital engagement strategies, particularly in esports and live streaming, is becoming a significant area of interest as brands adapt to new marketing environments.

Declining or Waning

While the Journal of Media Economics has consistently covered a range of topics, certain themes have shown a decline in focus over the recent years. This may reflect shifts in industry priorities or evolving research interests.
  1. Violent Video Games and Crime:
    Research on the relationship between violent video games and crime rates has become less prominent, possibly due to a shift towards more pressing issues in media consumption and its economic implications.
  2. Traditional Media Formats vs. Digital Media:
    As the focus has shifted towards digital and streaming platforms, traditional media formats such as print and linear television have seen diminished coverage, reflecting the industry's move towards digitalization.
  3. Cultural Dimensions of Media Competition:
    The examination of niche theory in media competition appears to be waning, as newer topics related to technological advancements and consumer behavior take precedence.
  4. Media Corruption and Economic Impact:
    Although still relevant, research on media corruption perceptions and their direct economic impacts has become less frequent, suggesting a pivot towards more actionable insights in media economics.
  5. Geographical Studies in Media Consumption:
    While still important, the geographical analysis of local media consumption has seen a decline, as more global and technological contexts dominate recent publications.

Similar Journals

INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

Driving Excellence in Marketing Research Since 1984
Publisher: ELSEVIERISSN: 0167-8116Frequency: 4 issues/year

International Journal of Research in Marketing is a premier academic outlet dedicated to the advancement of marketing research, published by Elsevier. Boasting an impressive impact factor and ranked in the top tier (Q1) of marketing journals, this journal has established itself as a vital resource for scholars and practitioners alike, influencing the field since its inception in 1984. With a Scopus ranking of #29 out of 210 in Business, Management, and Accounting, it sits comfortably in the 86th percentile, reflecting its high relevance and contribution to marketing knowledge. The journal covers a wide array of topics within marketing, fostering innovation and insight into contemporary issues and practices in the sector. Since there are no open access options, interested readers may access articles through institutional subscriptions. Published continuously over four decades, the journal facilitates a rich exchange of ideas and methodologies that shape the future of marketing research.

Journal of Fashion Marketing and Management

Bridging Theory and Practice in Fashion Management
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 1361-2026Frequency: 4 issues/year

Journal of Fashion Marketing and Management, published by EMERALD GROUP PUBLISHING LTD, stands at the forefront of academic inquiry within the fashion marketing and management domain. With its commitment to excellence, this esteemed journal maintains a robust Q1 ranking in Business and International Management and a Q2 ranking in Marketing for 2023, reflecting its high impact and relevance in the field. The journal serves as a vital resource for researchers, professionals, and students interested in the evolving dynamics of fashion marketing, consumer behavior, and strategic management practices. Offering critical insights and innovative research, it aims to bridge theoretical frameworks with practical applications, thereby enhancing the understanding of marketing phenomena in the fashion industry. The ISSN for the print version is 1361-2026 and for the electronic version 1758-7433. The journal operates without open access, allowing for a selective dissemination of quality scholarly work, thus solidifying its reputation as a leading publication in the United Kingdom's vibrant academic landscape.

Review of Communication Research

Fostering Open Dialogue in a Connected World
Publisher: REVIEW COMMUNICATION RESEARCHISSN: 2255-4165Frequency: 1 issue/year

Review of Communication Research is a prestigious open-access journal dedicated to advancing the field of communication studies. Published by REVIEW COMMUNICATION RESEARCH from its base in Madrid, Spain, this journal has established itself as a vital platform for scholarly discourse since its inception. With an impressive impact factor and ranked in the Q1 quartile of communication journals for 2023, it holds a commendable position, placing it within the top 13% of approximately 511 journals in the communication category on Scopus. Since becoming open-access in 2013, the journal has enabled researchers, professionals, and students to access high-quality research without financial barriers, thereby fostering a greater dissemination of knowledge and dialogue within the community. Covering a wide array of topics from communication theory to media studies, the Review of Communication Research continues to contribute significantly to the understanding and evolution of communication in today’s interconnected world. Researchers are encouraged to engage with and submit their findings to this influential journal to further enrich the scholarly landscape.

Market-Trziste

Bridging Research and Practice in Economic Sciences
Publisher: CROMARISSN: 0353-4790Frequency: 2 issues/year

Market-Tržiste is a dynamic peer-reviewed journal published by CROMAR, focused on the diverse fields of economics, econometrics, and marketing. Established in Croatia, this Open Access journal has been freely available since 2006, providing a platform for researchers and practitioners to share pioneering insights and empirical research. With an impact factor that continues to place it in the Q3 quartile for Economics, Econometrics, and Finance and Q4 for Marketing as of 2023, Market-Tržiste is recognized for its contributions to the academic community, facilitating the exchange of knowledge across borders. The journal spans a wide range of topics and is committed to enhancing the understanding of market dynamics, making it an invaluable resource for researchers, professionals, and students eager to stay at the forefront of their fields. Engage with cutting-edge research and share your work with a reputable audience in this evolving landscape through Market-Tržiste.

JOURNAL OF POPULAR FILM AND TELEVISION

Advancing Critical Discourse in Visual and Performing Arts.
Publisher: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTDISSN: 0195-6051Frequency: 4 issues/year

JOURNAL OF POPULAR FILM AND TELEVISION, published by Routledge Journals, Taylor & Francis Ltd, stands as a significant platform for academic discourse in the realms of cultural studies, visual arts, and performing arts. With its ISSN: 0195-6051 and an evolving digital presence indicated by its E-ISSN: 1930-6458, the journal has carved out a respected niche since its inception in 1978, continuing to contribute to scholarly discussions through 2024. Its impact within the academic community is underscored by a Q3 ranking in Cultural Studies and a Q2 ranking in Visual Arts and Performing Arts for 2023, highlighting its relevance across diverse fields. Notably, with a Scopus ranking placing it in the 74th percentile among visual arts and performing arts journals, it serves as an essential reference point for researchers, professionals, and students committed to the critical examination of film and television. Although not an open-access journal, it provides valuable insights and analysis that enrich understanding of popular media's impact on society. The journal's location in the United States, with a headquarters in Abingdon, England, further affirms its international scope and influence.

International Journal of Sports Marketing & Sponsorship

Exploring Innovative Sponsorship Strategies
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 1464-6668Frequency: 4 issues/year

International Journal of Sports Marketing & Sponsorship, published by Emerald Group Publishing Ltd, is a premier academic journal dedicated to the intersection of sports marketing, sponsorship, and management. This journal, recognized for its Q2 ranking in Business and International Management, Finance, and Marketing for 2023, serves as a vital resource for researchers, professionals, and students interested in exploring innovative strategies and insights within the dynamic sports industry. With its comprehensive scope covering pivotal developments from 2007 to 2024, the journal aims to publish high-quality research that advances the understanding of sponsorship effectiveness, consumer behavior, and integrated marketing communications in a sports context. By engaging with relevant issues and trends, the International Journal of Sports Marketing & Sponsorship not only contributes to academic discourse but also provides actionable knowledge for practitioners seeking to harness the power of sports in enhancing brand equity and customer engagement.

Marketing and Management of Innovations

Innovative Insights for a Dynamic Marketplace.
Publisher: SUMY STATE UNIV, DEPT MARKETING & MANAGEMENT INNOVATIVE ACTIVITYISSN: 2218-4511Frequency: 4 issues/year

Marketing and Management of Innovations is a premier academic journal dedicated to the exploration of innovative practices in marketing and management. Published by Sumy State University, Department of Marketing & Management Innovative Activity, this journal has been an Open Access resource since 2010, aiming to provide unbridled access to cutting-edge research and insights. With a focus on the dynamic intersection of marketing strategies and innovative management practices, it serves as a vital platform for researchers, professionals, and students from around the globe to disseminate and engage with groundbreaking ideas. Although specific metrics such as H-index are currently unavailable, the journal continues to foster scholarly dialogue and contribute significantly to the academic landscape, making it an essential resource for those seeking to enhance their understanding of innovation in the marketplace. Located in Sumy, Ukraine, the journal not only highlights local advancements but also connects with international trends shaping the future of business management.

Journal of Islamic Marketing

Elevating Marketing Discourse in an Islamic Context
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 1759-0833Frequency: 6 issues/year

Journal of Islamic Marketing, published by Emerald Group Publishing Ltd, is a prominent peer-reviewed journal dedicated to the exploration and advancement of marketing practices within the Islamic context. Since its inception in 2010, the journal has effectively contributed to the intersection of marketing, business, and cultural studies, and has established itself as a valuable resource for researchers and professionals alike. With an impressive 2023 Scopus ranking in the top 24% (Q2) among 210 journals in the Marketing category and a percentile ranking of 76th, it showcases high-impact research that addresses contemporary challenges in Islamic marketing. The journal aims to publish innovative research that not only enhances theoretical understanding but also offers practical insights into how Islamic principles can shape marketing strategies. The Journal of Islamic Marketing serves as a critical outlet for those seeking to delve deeper into this dynamic field, making it an essential read for anyone involved in marketing, business management, or cultural studies.

PSYCHOLOGY & MARKETING

Illuminating the Psychological Drivers of Consumer Choices
Publisher: WILEYISSN: 0742-6046Frequency: 12 issues/year

PSYCHOLOGY & MARKETING, published by WILEY, is a premier academic journal that occupies a vital space at the intersection of psychological principles and marketing strategies. Since its inception in 1984, this esteemed journal has evolved to remain at the forefront of research across both fields, with an impressive H-index reflecting its substantial influence. Recognized as a Q1 publication in both Applied Psychology and Marketing, it ranks 16th among 249 journals in Psychology and 27th among 210 in Marketing, placing it in the top percentiles of both disciplines. Aimed at fostering scholarly dialogue, PSYCHOLOGY & MARKETING serves as a platform for innovative research that informs both theory and practice, making it essential reading for researchers, professionals, and students alike. Although it does not currently offer Open Access, the journal maintains a commitment to disseminating cutting-edge insights that explore consumer behavior, decision-making processes, and marketing effectiveness.

Journal of Creative Communications

Fostering Inventive Ideas for a Dynamic Communication Landscape
Publisher: SAGE PUBLICATIONS INCISSN: 0973-2586Frequency: 3 issues/year

The Journal of Creative Communications, published by SAGE PUBLICATIONS INC, stands as a prominent forum within the field of communication, holding a Q2 rank in the Communication category according to the 2023 metrics. With an ISSN of 0973-2586 and an E-ISSN of 0973-2594, this journal offers a comprehensive exploration of inventive communication practices, theories, and methodologies, making it a vital resource for researchers, professionals, and students alike. Since its inception in 2006, the journal has been committed to fostering innovative discourse and scholarly excellence, as evidenced by its Scopus ranking at #157 of 511 in Social Sciences – Communication, placing it in the 69th percentile. While the journal does not currently offer open access options, it continues to maintain a high impact factor through rigorously peer-reviewed contributions. As it converges towards 2024, the Journal of Creative Communications seeks to elevate the discourse surrounding contemporary communication issues, pushing the boundaries of creativity and inquiry in an ever-evolving landscape.