Journal of Retailing and Consumer Services

Scope & Guideline

Innovating Retail Practices for the Modern Consumer

Introduction

Welcome to your portal for understanding Journal of Retailing and Consumer Services, featuring guidelines for its aims and scope. Our guidelines cover trending and emerging topics, identifying the forefront of research. Additionally, we track declining topics, offering insights into areas experiencing reduced scholarly attention. Key highlights include highly cited topics and recently published papers, curated within these guidelines to assist you in navigating influential academic dialogues.
LanguageEnglish
ISSN0969-6989
PublisherELSEVIER SCI LTD
Support Open AccessNo
CountryUnited Kingdom
TypeJournal
Convergefrom 1994 to 2025
AbbreviationJ RETAIL CONSUM SERV / J. Retail. Consum. Serv.
Frequency6 issues/year
Time To First Decision-
Time To Acceptance-
Acceptance Rate-
Home Page-
Address125 London Wall, London EC2Y 5AS, ENGLAND

Aims and Scopes

The Journal of Retailing and Consumer Services aims to present innovative research that contributes to the understanding of consumer behavior, retailing practices, and service management. The journal encompasses a wide range of topics that explore the intersection of retail, consumer services, and technology, with an emphasis on empirical studies and theoretical advancements.
  1. Consumer Behavior Analysis:
    Research focuses on understanding consumer preferences, motivations, and behaviors in various retail contexts, including the impact of digital technologies, social media, and cultural factors.
  2. Retail Innovations and Technologies:
    Exploration of new retail technologies such as augmented reality, chatbots, and mobile applications, and their effects on consumer engagement and shopping experiences.
  3. Sustainability in Retail:
    Studies examining consumer attitudes towards sustainable practices, green consumption, and the impact of corporate social responsibility on brand loyalty and purchase intentions.
  4. Omnichannel Retailing:
    Research on strategies and consumer behaviors associated with omnichannel retailing, including the integration of online and offline shopping experiences.
  5. Service Management in Retail:
    Insights into service quality, employee-customer interactions, and service recovery strategies within retail environments.
  6. Influencer Marketing and Social Media:
    Investigations into the role of social media influencers in shaping consumer perceptions and behaviors, along with the dynamics of online brand communities.
  7. Crisis Management in Retail:
    Studies focused on consumer behavior during crises, such as the COVID-19 pandemic, and how retailers adapt their strategies to mitigate negative impacts.
Recent publications in the journal highlight several emerging themes that are gaining traction in the field of retailing and consumer services. These trends reflect the evolving landscape of consumer behavior, technology, and sustainability.
  1. Digital Transformation in Retail:
    An increasing number of studies focus on the impact of digital transformation on retail strategies, consumer engagement, and shopping experiences, emphasizing the integration of technology in retail.
  2. Sustainable Consumption Practices:
    Research on sustainability, including consumer perceptions of eco-friendly products and sustainable retail practices, is rapidly gaining importance as consumers become more environmentally conscious.
  3. Influencer Marketing Dynamics:
    The role of influencers in shaping consumer behavior and brand loyalty is a trending area of research, particularly in the context of social media platforms and live commerce.
  4. Consumer Experience in Virtual Environments:
    Emerging studies explore consumer experiences in virtual and augmented reality settings, particularly how these environments influence purchasing decisions and brand interactions.
  5. Behavioral Economics in Retail:
    There is a growing interest in applying behavioral economics principles to understand consumer decision-making processes, particularly in the contexts of pricing, promotions, and impulse buying.
  6. Health and Safety in Retailing:
    Research addressing consumer behavior related to health and safety, particularly in the wake of the COVID-19 pandemic, is becoming increasingly relevant and prevalent.

Declining or Waning

While the journal continues to cover a broad array of topics, certain areas of research have seen a decline in focus over recent years. These waning themes reflect shifts in consumer interests and the retail landscape.
  1. Traditional Retail Strategies:
    There is a noticeable decline in research related to traditional retail strategies, as the focus shifts towards digital and omnichannel approaches that cater to modern consumer behaviors.
  2. Brick-and-Mortar Store Performance:
    Studies specifically analyzing the performance metrics of physical stores have decreased, likely due to the growing emphasis on online retailing and e-commerce solutions.
  3. Consumer Resistance to Innovation:
    Research exploring consumer resistance towards new retail technologies and practices is less prominent, as the acceptance of digital solutions becomes more widespread.
  4. Niche Market Strategies:
    There has been a reduction in studies addressing niche market strategies, as broader market trends and consumer behavior patterns take precedence.

Similar Journals

International Journal of Retail & Distribution Management

Advancing knowledge in retail and distribution.
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 0959-0552Frequency: 12 issues/year

International Journal of Retail & Distribution Management, published by EMERALD GROUP PUBLISHING LTD, stands at the forefront of research in the fields of retail, distribution, marketing, and tourism management. With its ISSN 0959-0552 and E-ISSN 1758-6690, this esteemed journal is characterized by its commitment to advancing knowledge and bridging theory with practice. The journal has solidified its reputation with a commendable position in the 2023 rankings, achieving Q1 status in Business and International Management and Q1 in Tourism, Leisure and Hospitality Management, reflecting its scholarly impact and relevance. Aiming to provide a platform for innovative research, it offers insights into current trends and challenges faced by the retail and distribution sectors, making it an essential resource for researchers, professionals, and students alike. With its broad scope and focus on impactful findings, the International Journal of Retail & Distribution Management continues to influence the future direction of academic inquiry and industry practices.

International Journal of Marketing Communication and New Media

Unveiling the latest trends in marketing communication.
Publisher: INST SUPERIOR ENTRE DOURO & VOUGAISSN: 2182-9306Frequency: 2 issues/year

Welcome to the International Journal of Marketing Communication and New Media, a premier platform dedicated to advancing the field of marketing communication in the rapidly evolving digital landscape. Published by the esteemed INST SUPERIOR ENTRE DOURO & VOUGA in Portugal, this journal facilitates an invaluable exchange of research and insights among scholars, practitioners, and students. With an ISSN of 2182-9306, it aims to explore innovative marketing communication strategies and new media applications, making a significant impact in the realms of advertising, public relations, and digital marketing. Although the journal operates under a subscription model, it remains committed to disseminating high-quality, peer-reviewed research that reflects current trends and challenges in the marketing industry. By contributing to this journal, you will join a vibrant community of thought leaders dedicated to shaping the future of marketing communication.

JOURNAL OF MARKETING

Advancing Knowledge in Marketing, Business, and Econometrics.
Publisher: SAGE PUBLICATIONS INCISSN: 0022-2429Frequency: 6 issues/year

JOURNAL OF MARKETING, published by SAGE PUBLICATIONS INC, stands as a cornerstone in the fields of marketing, business, and econometrics. With a rich history dating back to 1969 and ongoing innovative research until 2024, this journal has continuously evolved to address the dynamic challenges and trends in marketing disciplines. Renowned for its scholarly rigor, the journal ranks in the Q1 category for Business and International Management, Economics and Econometrics, as well as Marketing, making it a prime outlet for impactful research in these domains. The JOURNAL OF MARKETING boasts impressive Scopus rankings, positioned in the top 1% of its category, reflecting its significant influence and reach within the academic community. While it is not an open access publication, it provides a platform for researchers, professionals, and students alike to engage with cutting-edge studies that shape marketing strategies and theories worldwide. Its comprehensive scope makes it essential reading for anyone looking to deepen their understanding of contemporary marketing practices.

Journal of Services Marketing

Advancing Insights in Services Marketing
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 0887-6045Frequency: 7 issues/year

Journal of Services Marketing is a leading publication in the field of marketing, specifically focusing on the dynamic and evolving landscape of services marketing. Published by Emerald Group Publishing Ltd, this esteemed journal has been at the forefront of research since its inception in 1987 and continues to serve as a critical resource for academics, industry professionals, and students interested in understanding and advancing service sector marketing practices. With a robust Scopus ranking placing it in the top 26% of its category (Rank #55/210, 74th percentile), the journal is recognized for its significant contribution to the field. Although it is not an open access journal, it ensures accessibility to a broad audience by offering a range of subscription and institutional access options. The Journal of Services Marketing welcomes rigorous research that addresses contemporary challenges, trends, and innovations in services marketing, thereby nurturing a dialogue that encourages practical solutions and theoretical advancements in the industry.

Journal of Quality Assurance in Hospitality & Tourism

Fostering Insightful Analyses for Industry Leaders
Publisher: ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTDISSN: 1528-008XFrequency: 6 issues/year

Journal of Quality Assurance in Hospitality & Tourism, published by ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD, is a pivotal platform dedicated to advancing knowledge and research in the dynamic fields of hospitality and tourism. Since its inception in 2000, the journal has consistently provided a comprehensive forum for the dissemination of scholarly work that addresses quality assurance issues, underpinning the importance of excellence in service delivery within the industry. With an impressive Scopus ranking of #35 out of 146 in the category of Business, Management and Accounting, and a commendable Q2 ranking in the Tourism, Leisure and Hospitality Management quartile, this journal is recognized for its impactful contributions and commitment to high academic standards. Researchers, academics, and industry professionals will find the journal invaluable for its wealth of information, innovative methodologies, and insightful analyses that collectively shape the future of hospitality and tourism. Although it does not operate under an open access model, the journal remains an essential resource for those aiming to elevate the quality of service and operational standards within their respective sectors.

Journal of Research in Interactive Marketing

Transforming Research into Marketing Strategies
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 2040-7122Frequency: 4 issues/year

Journal of Research in Interactive Marketing, published by Emerald Group Publishing Ltd, stands as a premier outlet for scholarly research within the dynamic field of marketing, specifically focusing on the intersection of technology and consumer behavior. With an impressive 2023 Scopus ranking placing it in the Q1 category of Marketing, and an elite percentile of 95th among its peers, this journal is dedicated to advancing the theoretical and practical understanding of interactive marketing. The journal covers a wide array of topics that include digital marketing trends, consumer engagement strategies, and the impact of social media on marketing effectiveness, consistently attracting high-quality submissions from researchers and professionals alike. Operating since 2010, it continues to reflect the evolving landscape of marketing practices and technology, making it a vital resource for scholars and industry leaders seeking to enhance their knowledge and strategies in this fast-paced sector. While not open access, the journal ensures that its content remains relevant and accessible to those at the forefront of marketing innovation and research.

Journal of Marketing Analytics

Empowering Insights Through Analytics.
Publisher: PALGRAVE MACMILLAN LTDISSN: 2050-3318Frequency: 4 issues/year

The Journal of Marketing Analytics, published by PALGRAVE MACMILLAN LTD, stands as a pivotal resource for scholars and professionals involved in the intricate interplay of marketing strategies, analytics, and decision-making. With its ISSN of 2050-3318 and E-ISSN of 2050-3326, the journal encompasses a rich scope of research from 2013 to 2024, addressing critical topics that harness big data, machine learning, and statistical methods to drive insightful marketing decisions. As reflected in its impressive 2023 Scopus Rankings, the journal is ranked Q1 in the Economics, Econometrics and Finance (miscellaneous) category and maintains strong positions across various fields including Marketing and Strategy and Management. This underscores its significance in contributing to the academic dialogue and practical applications within the realm of marketing analytics. Although not an Open Access journal, it provides comprehensive access options that cater to a broad range of stakeholders. By prioritizing the dissemination of high-quality research, the Journal of Marketing Analytics not only elevates scholarship within its domain but also empowers practitioners to apply data-driven strategies in real-world scenarios.

Innovative Marketing

Pioneering Insights for a Dynamic Marketing Landscape
Publisher: LLC CPC BUSINESS PERSPECTIVESISSN: 1814-2427Frequency: 4 issues/year

Innovative Marketing, with ISSN 1814-2427 and E-ISSN 1816-6326, is a prestigious open-access journal published by LLC CPC BUSINESS PERSPECTIVES since 2005, located in Sumy, Ukraine. It serves as a pivotal platform for researchers, professionals, and academics focusing on the dynamic intersections of marketing, technology, and innovation. With a commitment to advancing contemporary marketing practices, the journal's scope encompasses a rich range of topics, positioning it within impressive category quartiles—ranked Q3 in Economics, Econometrics and Finance, Management of Technology and Innovation, and Marketing as of 2023. The journal's stature is further affirmed by its Scopus rankings, achieving a percentile of 80th in Social Sciences - Law and 70th in Social Sciences - Social Sciences (miscellaneous). By offering open access to research, Innovative Marketing seeks to facilitate meaningful dialogue and disseminate knowledge that informs and inspires the marketing community globally. Join us in shaping the future of marketing innovation!

International Journal of Sports Marketing & Sponsorship

Transforming the Landscape of Sports Marketing
Publisher: EMERALD GROUP PUBLISHING LTDISSN: 1464-6668Frequency: 4 issues/year

International Journal of Sports Marketing & Sponsorship, published by Emerald Group Publishing Ltd, is a premier academic journal dedicated to the intersection of sports marketing, sponsorship, and management. This journal, recognized for its Q2 ranking in Business and International Management, Finance, and Marketing for 2023, serves as a vital resource for researchers, professionals, and students interested in exploring innovative strategies and insights within the dynamic sports industry. With its comprehensive scope covering pivotal developments from 2007 to 2024, the journal aims to publish high-quality research that advances the understanding of sponsorship effectiveness, consumer behavior, and integrated marketing communications in a sports context. By engaging with relevant issues and trends, the International Journal of Sports Marketing & Sponsorship not only contributes to academic discourse but also provides actionable knowledge for practitioners seeking to harness the power of sports in enhancing brand equity and customer engagement.

Retail and Marketing Review

Transforming the Landscape of Retail and Marketing.
Publisher: MC CANTISSN: 2708-3209Frequency: 2 issues/year

Welcome to the Retail and Marketing Review, a pivotal journal dedicated to advancing the fields of retail and marketing research. Published by MC CANT and affiliated with the University of South Africa's Department of Marketing and Retail Management, this journal aims to disseminate high-quality research that explores contemporary issues and innovative practices in the retail and marketing landscapes, particularly in the South African context. With an emphasis on accessibility, the Retail and Marketing Review offers open access to its scholarly articles, making it a valuable resource for researchers, professionals, and students alike. As the retail sector continues to evolve, this journal plays a crucial role in providing a platform for the exchange of knowledge and best practices, ultimately contributing to the growth and development of marketing theories and applications. Join us in exploring the latest trends, research findings, and insights that shape the future of retail and marketing.